Blog
February 19, 2019

Cross-device Marketing Solution Now Available in the Kochava Collective

Marketing is becoming increasingly more personalized as tracking data evolves…
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Blog
December 18, 2018

How many clicks does it take to get an install? Correlation and why clicks matter

How many clicks should it take to drive an app…
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Blog
December 5, 2018

Signal clarity is the foundation of campaign data

Race car drivers know optimal engine performance depends on the…
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pipeline releasing data mixed with fraud
Blog
November 6, 2018

Mobile Ad Fraud: Ignorance is Not Bliss

“Data is the new oil.” It’s a fitting metaphor for…
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Blog
October 26, 2018

Amazon market share is growing, making holistic tracking essential

Amazon has been on a record-breaking streak this year as…
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Blog
September 19, 2018

Kochava Enhances Reporting with Custom Amazon S3 Bucket Delivery

In the latest enhancement to its robust reporting suite, Kochava…
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BlogPress
September 12, 2018

Understand your audience at a deeper level with Audience Insights

The Kochava Audience Insights feature is one of the most…
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Blog
August 7, 2018

Re-installs and the mobile app lifecycle

Determine Your Re-install Factor While deduplication is the default, there…
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BlogPress
July 11, 2018

Google Announces Google Measurement Partners, Rebrands Its Advertising Products

Google has rebranded many of its advertising products to better…
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Blog
June 25, 2018

Featured Audience: Single Travelers Have The Freedom & Independence to Experience It All

Travelers come in all shapes and sizes: from recent grads…
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