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Blog
January 8, 2019

Verify Installs with Newly Enhanced Traffic Verifier

A famous U.S. president once said, “Trust, but verify.” In…
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Blog
January 7, 2019

Twitter OAuth Update Action Required By January 18th

Twitter has made important updates to the permissions required for…
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Blog
December 18, 2018

How many clicks does it take to get an install? Correlation and why clicks matter

How many clicks should it take to drive an app…
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Blog
December 5, 2018

Signal clarity is the foundation of campaign data

Race car drivers know optimal engine performance depends on the…
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Blog
November 6, 2018

Mobile Ad Fraud: Ignorance is Not Bliss

“Data is the new oil.” It’s a fitting metaphor for…
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Blog
October 26, 2018

Amazon market share is growing, making holistic tracking essential

Amazon has been on a record-breaking streak this year as…
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Blog
October 22, 2018

Kochava Traffic Index (KTI): An industry benchmark that is more than a proxy to fraud

I’m pleased to share the announcement of the Kochava Traffic…
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Blog
September 19, 2018

Kochava Enhances Reporting with Custom Amazon S3 Bucket Delivery

In the latest enhancement to its robust reporting suite, Kochava…
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BlogPress
September 12, 2018

Understand your audience at a deeper level with Audience Insights

The Kochava Audience Insights feature is one of the most…
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Blog
August 7, 2018

Re-installs and the mobile app lifecycle

Determine Your Re-install Factor While deduplication is the default, there…
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