{"id":25086,"date":"2019-12-16T14:47:29","date_gmt":"2019-12-16T22:47:29","guid":{"rendered":"https:\/\/www.kochava.com\/?p=25086"},"modified":"2022-08-18T14:59:14","modified_gmt":"2022-08-18T21:59:14","slug":"kochava-supports-huaweis-open-advertising-id-oaid","status":"publish","type":"post","link":"https:\/\/www.kochava.com\/ko\/blog\/kochava-supports-huaweis-open-advertising-id-oaid\/","title":{"rendered":"Kochava Supports Huawei&#8217;s Open Advertising ID (OAID)"},"content":{"rendered":"[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; overlay_strength=&#8221;0.3&#8243; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_column_text][\/vc_column_text][vc_column_text]<a href=\"https:\/\/developer.huawei.com\/consumer\/en\/codelab\/HMSAdsOAID\/index.html#0\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">Huawei\u2019s Open Advertising ID<\/span><\/a><span style=\"font-weight: 400\"> (OAID) <\/span><span style=\"font-weight: 400\">supports advertising solutions that have tracking, monetization, security, personalization, and advertising identifier benefits for advertisers and marketers alike. Kochava<\/span> <span style=\"font-weight: 400\">now <\/span><span style=\"font-weight: 400\">supports brands across the globe for their marketing attribution, measurement, personalization, and campaign optimization.<\/span>\r\n\r\n<span style=\"font-weight: 400\">As Huawei device share in foreign markets continues to grow, support for the OAID empowers brands to precisely target and personalize user experiences, while maintaining privacy.<\/span>\r\n\r\n<b>What is Huawei OAID?<\/b>\r\n\r\n<span style=\"font-weight: 400\">The OAID is a non-permanent device identifier that helps advertisers to identify unique users. OAID assists third-party advertising platforms in delivering personalized ads and third-party monitoring platforms for seamless ad conversions, as ads are directed to the right users.<\/span>\r\n\r\n<span style=\"font-weight: 400\">The benefits of OAID for advertisers include:\u00a0<\/span>\r\n<ul>\r\n \t<li><span style=\"font-weight: 400\"> \u00a0 \u00a0 <\/span><span style=\"font-weight: 400\">Tracking user activity<\/span><\/li>\r\n \t<li><span style=\"font-weight: 400\"> \u00a0 \u00a0 <\/span>Conducting conversion attribution analysis<\/li>\r\n \t<li>\u00a0 \u00a0 Protecting user data and privacy<\/li>\r\n \t<li>\u00a0 \u00a0 Personalizing ads<\/li>\r\n \t<li>\u00a0 \u00a0 Monetizing apps on the advertising platform<\/li>\r\n \t<li>\u00a0 \u00a0 Access to data analytics and insights<\/li>\r\n<\/ul>\r\n<span style=\"font-weight: 400\">For more information about Kochava support for the Huwaei OAID, <\/span><a href=\"https:\/\/www.kochava.com\/contact\/\"><span style=\"font-weight: 400\">contact us<\/span><\/a><span style=\"font-weight: 400\"> today.<\/span>[\/vc_column_text][\/vc_column][\/vc_row]","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column&#8230;<\/p>\n","protected":false},"author":42,"featured_media":25090,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,201],"tags":[],"class_list":{"0":"post-25086","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news-and-updates","8":"category-product-updates"},"_links":{"self":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts\/25086","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/comments?post=25086"}],"version-history":[{"count":3,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts\/25086\/revisions"}],"predecessor-version":[{"id":25096,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts\/25086\/revisions\/25096"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/media\/25090"}],"wp:attachment":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/media?parent=25086"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/categories?post=25086"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/tags?post=25086"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}