{"id":34492,"date":"2020-10-30T12:08:37","date_gmt":"2020-10-30T19:08:37","guid":{"rendered":"https:\/\/www.kochava.com\/?p=34492"},"modified":"2022-08-18T14:41:03","modified_gmt":"2022-08-18T21:41:03","slug":"making-the-most-of-app-clips-instant-apps-with-kochava","status":"publish","type":"post","link":"https:\/\/www.kochava.com\/ko\/blog\/making-the-most-of-app-clips-instant-apps-with-kochava\/","title":{"rendered":"Making the Most of App Clips & Instant Apps with Kochava"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_custom_heading text=”Experience the friction-free user journey with Kochava SmartLinksTM<\/sup>, App Clips, and Instant Apps” font_container=”tag:h3|text_align:left”][\/vc_column_inner][\/vc_row_inner][vc_column_text]App developers and marketers have a lot to focus on between iOS 14\u2019s launch, the SKAdNetwork, and the upcoming enforcement of the AppTrackingTransparency framework. However, it\u2019s vital that they don\u2019t let all of that other noise drown out the important benefits offered by implementing Apple\u2019s new App Clips.\u00a0<\/span>\r\n\r\nMarketers should be thinking about fresh opportunities for streamlined acquisition flows of new users, similar to what Google\u2019s Instant Apps have offered since late 2017. Leverage App Clips to enable new users to quickly complete conversions without needing to download your full app. These conversions may include:\u00a0<\/span>\r\n