{"id":47504,"date":"2022-12-06T08:54:21","date_gmt":"2022-12-06T16:54:21","guid":{"rendered":"https:\/\/www.kochava.com\/?p=47504"},"modified":"2024-01-16T11:27:16","modified_gmt":"2024-01-16T19:27:16","slug":"kochava-announces-mobupps-as-newest-authorized-agency-partner","status":"publish","type":"post","link":"https:\/\/www.kochava.com\/ko\/blog\/kochava-announces-mobupps-as-newest-authorized-agency-partner\/","title":{"rendered":"Kochava Announces Mobupps As Newest Authorized Agency Partner"},"content":{"rendered":"[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]<strong>Program expands footprint in MENA<\/strong>[\/vc_column_text][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][image_with_animation image_url=&#8221;47507&#8243; image_size=&#8221;full&#8221; animation_type=&#8221;entrance&#8221; animation=&#8221;None&#8221; animation_movement_type=&#8221;transform_y&#8221; hover_animation=&#8221;none&#8221; alignment=&#8221;center&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; image_loading=&#8221;default&#8221; max_width=&#8221;75%&#8221; max_width_mobile=&#8221;default&#8221; margin_top=&#8221;50&#8243; margin_bottom=&#8221;50&#8243;][\/vc_column_inner][\/vc_row_inner][vc_column_text]<span style=\"font-weight: 400\">SANDPOINT, Idaho and ASHDOD, Israel &#8212; December 6, 2022<\/span><span style=\"font-weight: 400\"> &#8212;<\/span><a href=\"https:\/\/www.kochava.com\/\"> <span style=\"font-weight: 400\">Kochava<\/span><\/a><span style=\"font-weight: 400\">, the leading real-time data solutions company for omni-channel attribution and measurement, today announced <\/span><a href=\"https:\/\/mobupps.com\/?page_id=4&amp;lang=en\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">Mobupps<\/span><\/a><span style=\"font-weight: 400\">, <\/span><span style=\"font-weight: 400\">a long-standing global adtech champion leveraging machine learning optimization and best-in-class fraud prevention<\/span><span style=\"font-weight: 400\">, as its newest Authorized Agency Partner.<\/span>\r\n\r\n<span style=\"font-weight: 400\">\u201cWe are excited to welcome Mobupps as the latest addition to the program,\u201d said Arthur Novarina, Regional VP of Sales, EMEA at Kochava.\u00a0 \u201cWith this latest partnership, we look forward to continuing our growth in the region as well as globally.\u201d<\/span>\r\n\r\n<span style=\"font-weight: 400\">Mobupps provides advertisers and publishers with the most value for their media through optimized user acquisition, media targeting, and effective monetization strategies based on 14 years of premier industry expertise. Channel partners can utilize Mobupps\u2019 extensive network to leverage media, placement opportunities, and client insights, with direct access to over 100 of the world&#8217;s largest supply-side platforms and seamless integration with all of the key social, search, and programmatic platforms.<\/span>\r\n\r\n<span style=\"font-weight: 400\">&#8220;Our team is very enthusiastic about the partnership with Kochava,\u201d said Bella Katsir, Mobupps COO. &#8220;We are very confident that this connection will create a much bigger scope of opportunities for all our partners worldwide.\u201d<\/span>\r\n\r\n<span style=\"font-weight: 400\">The Kochava Authorized Partner Program helps businesses improve their skills in maximizing the use of Kochava&#8217;s platform. As authorized partners, members are required to attend Kochava Discovery Sessions for in-depth training, which Mobupps has successfully completed. The focus of these sessions is the key marketing functions of the Kochava Marketers Operating System\u2122 (m\/OS), which is the foundation for marketing success across the largest enterprise brands in the world. <\/span><span style=\"font-weight: 400\">By joining the ranks of Kochava Authorized Partners, agencies are equipped to leverage the Kochava platform to its maximum potential and competitively position themselves as the preferred choice for advertisers.<\/span>\r\n\r\n<span style=\"font-weight: 400\">The full Authorized Agency Partner course catalog includes:<\/span>\r\n<ul>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Measurement and Attribution (required)\u00a0<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">iOS 14 &amp; SKAdNetwork<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Fraud Prevention<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">User Engagement<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Over-the-top (OTT) and Connected TV (CTV) Measurement<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Identity Solutions<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Subscription Management<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">MediaLift\u2122 Services to Determine Incremental Lift<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Links<\/span><\/li>\r\n<\/ul>\r\n<span style=\"font-weight: 400\">Once agencies become a Kochava Authorized Partner, they will be listed as such in the<\/span><a href=\"https:\/\/media-index.kochava.com\/\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400\">Kochava Media Index<\/span><\/a><span style=\"font-weight: 400\">, the largest advertising database in the world.\u00a0<\/span>\r\n\r\n<b>About Kochava<\/b>\r\n\r\n<span style=\"font-weight: 400\">Kochava Inc. is a real-time data solutions company offering the leading omni-channel measurement and attribution solutions for data-driven marketers. The Marketers Operating System\u2122 (m\/OS) from Kochava empowers advertisers and publishers with a platform that seamlessly integrates and manages customer identity, measurement, and data controls. Unlike the complicated, siloed tech stacks employed today, the m\/OS takes the next step: unifying all of your data and critical omni-channel solutions into a cohesive, operational system that goes beyond data aggregation and reporting. The m\/OS provides the foundation for limitless advertiser and publisher tools, including the option to build third-party solutions onto the platform. By design, m\/OS facilitates success by making data accessible and actionable to maximize ROI.<\/span>\r\n\r\n<span style=\"font-weight: 400\">With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Kochava also hosts the largest independent mobile data marketplace, the Kochava Collective. Headquartered in Sandpoint, Idaho, the company has offices globally. For more information, visit their website<\/span><a href=\"http:\/\/www.kochava.com\/\"> <span style=\"font-weight: 400\">www.kochava.com<\/span><\/a><span style=\"font-weight: 400\">. <\/span><span style=\"font-weight: 400\">Follow Kochava on social media:<\/span><a href=\"https:\/\/www.facebook.com\/kochavaofficial\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\"> Facebook<\/span><\/a><span style=\"font-weight: 400\">,<\/span><a href=\"https:\/\/twitter.com\/home\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\"> Twitter<\/span><\/a><span style=\"font-weight: 400\">, and<\/span><a href=\"https:\/\/www.linkedin.com\/company\/kochava\/?viewAsMember=true\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\"> LinkedIn<\/span><\/a><span style=\"font-weight: 400\">.<\/span>\r\n\r\n<b>About Mobupps<\/b>\r\n\r\n<span style=\"font-weight: 400\">Mobupps is a media buying powerhouse with direct access to 100+ major worldwide supply-side platforms (SSPs) and seamless integration to all major social, search, and programmatic platforms (Facebook, Tiktok, Google, etc.). We provide advertisers and publishers with accurately targeted users based on their KPIs\/business models. Also, Mobupps provides the most efficient way to maximize monetization by using actionable data in real-time and end-user conversion results by attracting the best bids and monitoring with extreme accuracy.\u00a0<\/span>\r\n\r\n<span style=\"font-weight: 400\">Mobupps is positioned as a one-stop-shop for both publishers and advertisers to find each other, find the right media and content, and enhance the efficiency of their advertising efforts. We compete with the best in our market as we aim to enable our clients to manage their campaigns fully while directing advertising efforts based on performance KPIs relevant to our clients.<\/span>\r\n\r\n<span style=\"font-weight: 400\">For more information, visit their website<\/span> <a href=\"http:\/\/www.mobupps.com\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">www.mobupps.com<\/span><\/a><span style=\"font-weight: 400\">. <\/span><span style=\"font-weight: 400\">Follow Mobupps on social media: <\/span><a href=\"https:\/\/il.linkedin.com\/company\/mobupps-by-wmadv\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">LinkedIn<\/span><\/a><span style=\"font-weight: 400\"> and <\/span><a href=\"https:\/\/www.facebook.com\/mobupps\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">Facebook<\/span><\/a>[\/vc_column_text][\/vc_column][\/vc_row]","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221;&#8230;<\/p>\n","protected":false},"author":55,"featured_media":47558,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,12],"tags":[228],"class_list":{"0":"post-47504","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news-and-updates","8":"category-press","9":"tag-authorized-agency-partner"},"_links":{"self":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts\/47504","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/users\/55"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/comments?post=47504"}],"version-history":[{"count":2,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts\/47504\/revisions"}],"predecessor-version":[{"id":47509,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts\/47504\/revisions\/47509"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/media\/47558"}],"wp:attachment":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/media?parent=47504"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/categories?post=47504"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/tags?post=47504"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}