{"id":48431,"date":"2023-03-06T11:22:42","date_gmt":"2023-03-06T19:22:42","guid":{"rendered":"https:\/\/www.kochava.com\/?p=48431"},"modified":"2023-03-09T16:41:14","modified_gmt":"2023-03-10T00:41:14","slug":"kochava-product-partnership-updates-february-2023","status":"publish","type":"post","link":"https:\/\/www.kochava.com\/ko\/blog\/kochava-product-partnership-updates-february-2023\/","title":{"rendered":"Kochava Product &amp; Partnership Updates &#8211; February 2023"},"content":{"rendered":"[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text css=&#8221;.vc_custom_1678408571569{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;]\r\n<h2>New iOS SDK for SKAd 4.0 Support, Kochava Summit 2023 wrapped, and more<\/h2>\r\n[\/vc_column_text][vc_column_text]<span style=\"font-weight: 400\">February witnessed the long-awaited return of the in-person Kochava Summit in beautiful Sandpoint, ID from February 14-16. We want to extend a special thanks to all guests in attendance\u00a0 as well as our sponsors.\u00a0<\/span>\r\n\r\n<span style=\"font-weight: 400\">Please visit <\/span><a href=\"https:\/\/www.kochava.com\/kochava-summit-2023\/\"><span style=\"font-weight: 400\">Kochava.com\/Summit\/<\/span><\/a><span style=\"font-weight: 400\"> to <\/span><b>view the full agenda<\/b><span style=\"font-weight: 400\">, <\/span><b>access session content<\/b><span style=\"font-weight: 400\">, read the <\/span><b><i>Kochava Summit 2023 Trends Report<\/i><\/b><span style=\"font-weight: 400\">, and\/or <\/span><b>join the waitlist<\/b><span style=\"font-weight: 400\"> for 2024.<\/span>\r\n\r\n<span style=\"font-weight: 400\">Here are other big milestones from February that we\u2019re excited to unpack in this update:\u00a0<\/span>\r\n<ul>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">New iOS SDK with SKAdNetwork v4.0 support<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">SKAdNetwork 4.0 updates for integrated network partners<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Machine Advertising acquisition and Always-On Incremental Measurement<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Android SDK updates related to the Samsung Galaxy Store<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Reminder on required Android SDK updates<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Reminder on iAd deprecation as of February 7th<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">New and updated partner integrations<\/span><\/li>\r\n<\/ul>\r\n[\/vc_column_text][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221; css=&#8221;.vc_custom_1678310005225{padding-top: 60px !important;padding-bottom: 40px !important;}&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/6&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;2\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_video link=&#8221;https:\/\/www.youtube.com\/watch?v=VeAKQGy7gKo&amp;t=2s&#8221;][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/6&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;padding-2-percent&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;top&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; centered_text=&#8221;true&#8221; desktop_text_alignment=&#8221;center&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;1px&#8221; column_border_color=&#8221;#00b3e3&#8243; column_border_style=&#8221;solid&#8221; enable_border_animation=&#8221;true&#8221; column_padding_type=&#8221;default&#8221; gradient_type=&#8221;default&#8221;][vc_column_text]<b>Did you miss our January 2023 update?<\/b><span style=\"font-weight: 400\"> Read it <\/span><a href=\"https:\/\/www.kochava.com\/kochava-product-partnership-updates-january-2023\/\"><b>HERE<\/b><\/a><span style=\"font-weight: 400\">.<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text css=&#8221;.vc_custom_1678134752007{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;]\r\n<h3>Introducing Kochava iOS SDK v7 with SKAd 4.0 support<\/h3>\r\n[\/vc_column_text][vc_column_text]<span style=\"font-weight: 400\">The march of progress continues on our roll-out of support for SKAdNetwork 4.0. In our <\/span><a href=\"https:\/\/www.kochava.com\/kochava-product-partnership-updates-january-2023\/\"><span style=\"font-weight: 400\">last post<\/span><\/a><span style=\"font-weight: 400\">, we touched on our updates to support the ingestion and reporting of postbacks sent for ads signed with SKAdNetwork 4.0 signatures encompassing the new source identifier with related partner campaign mapping.\u00a0<\/span>\r\n\r\n<span style=\"font-weight: 400\">Now, we\u2019re excited to announce the launch of Kochava iOS SDK v7 which has support built-in for the SKAdNetwork 4.0 updates we will be releasing later in April across the platform. Please coordinate with your app developers to review the <\/span><a href=\"https:\/\/support.kochava.com\/sdk-integration\/ios-sdk-integration\/?utm_source=marketing_email\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">iOS SDK documentation<\/span><\/a><span style=\"font-weight: 400\"> and schedule integration updates for your iOS apps ahead of our full production support roll-out. Having this updated iOS SDK in place will be a prerequisite to take advantage of SKAd 4.0\u2019s new features and configurations in your Kochava account dashboard once they\u2019re made available (e.g., coarse grained conversion values, multiple postbacks, lock window handling, etc.). The new SDK is fully backward compatible with prior versions of SKAdNetwork and early integration will not impact existing SKAdNetwork functionality.<\/span>\r\n\r\n<span style=\"font-weight: 400\">Please keep in mind that your ad network partner(s) will need to first support signing ads with v4.0, as the ad signature is the catalyst for 4.0 postbacks. Contact your Client Success Manager or email <\/span><a href=\"mailto:Support@Kochava.com\"><span style=\"font-weight: 400\">Support@Kochava.com<\/span><\/a><span style=\"font-weight: 400\"> for questions.<\/span>\r\n\r\n<span style=\"font-weight: 400\">To stay in-the-know on other upcoming SKAdNetwork support updates, please <\/span><a href=\"https:\/\/www.kochava.com\/subscribe\/\"><span style=\"font-weight: 400\">subscribe to our newsletter<\/span><\/a><span style=\"font-weight: 400\">. <\/span>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1678134768194{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;]\r\n<h3>SKAd 4.0 updates for integrated partners<\/h3>\r\n[\/vc_column_text][vc_column_text]<span style=\"font-weight: 400\">The Kochava Integrations team has initiated proactive outreach to networks in the Kochava SKAdNetwork Certification Partner Program regarding required updates to send the new source identifier. <\/span><span style=\"font-weight: 400\">We will need to receive this value in the parameter <\/span><b><i>skad_source_identifier<\/i><\/b><span style=\"font-weight: 400\"> on all clicks and impressions. This can be manually added, or if partners have a macro for this, we can formally add it to your template. Please contact <\/span><a href=\"mailto:Integrations@Kochava.com\"><span style=\"font-weight: 400\">Integrations@Kochava.com<\/span><\/a><span style=\"font-weight: 400\"> with questions.\u00a0<\/span>\r\n\r\n<span style=\"font-weight: 400\">If you\u2019re an ad network, DSP, or publisher supporting SKAdNetwork and have not yet joined our SKAdNetwork Certification Partner Program, please visit this <\/span><a href=\"https:\/\/support.kochava.com\/reference-information\/integrate-with-kochava-as-a-networkpublisher\/skad-network-integration\/?utm_source=marketing_blog\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">support documentation<\/span><\/a><span style=\"font-weight: 400\"> or reach out to <\/span><a href=\"mailto:Integrations@Kochava.com\"><span style=\"font-weight: 400\">Integrations@Kochava.com<\/span><\/a><span style=\"font-weight: 400\">. <\/span>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1678134781423{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;]\r\n<h3>Machine Advertising is now part of Kochava<\/h3>\r\n[\/vc_column_text][vc_column_text]<span style=\"font-weight: 400\">Do you have interest in integrating incrementality and marketing mix modeling (MMM) into your media strategy planning? You\u2019re not alone, but like most other marketers you\u2019ve probably found it\u2019s too cumbersome and complicated. Kochava sees that barrier to entry as one of THE problems in the ad tech industry today. We believe incrementality and MMM should be simple and approachable.<\/span>\r\n\r\n<span style=\"font-weight: 400\">In February, Kochava acquired Machine Advertising. You can read the exclusive on VentureBeat <\/span><a href=\"https:\/\/venturebeat.com\/games\/kochava-acquires-machine-advertising-to-improve-app-marketing\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">here<\/span><\/a><span style=\"font-weight: 400\">. Founder &amp; CEO, Gary Danks, spoke at the <\/span><a href=\"https:\/\/www.kochava.com\/kochava-summit-2023\/\"><span style=\"font-weight: 400\">Kochava Summit<\/span><\/a><span style=\"font-weight: 400\">, highlighting the shifting landscape of advertising in this privacy-first age and why their <\/span><a href=\"https:\/\/www.kochava.com\/always-on-incremental-measurement\/\"><span style=\"font-weight: 400\">Always-On Incremental Measurement (AIM)<\/span><\/a><span style=\"font-weight: 400\"> platform is a next-generation approach to MMM.<\/span>[\/vc_column_text][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221; css=&#8221;.vc_custom_1678299894562{padding-top: 20px !important;padding-bottom: 0px !important;}&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;2\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]<b>AIM provides:<\/b>\r\n<ul>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Daily incrementality insights for spend optimization<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Accurate predictive modeling<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Scenario and budget planning<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Easy setup with Kochava Network Reports &amp; Cost Data<\/span><\/li>\r\n<\/ul>\r\n<span style=\"font-weight: 400\">You can learn more about the AIM platform by reaching out to your Client Success Manager or emailing <\/span><a href=\"mailto:Support@Kochava.com\"><span style=\"font-weight: 400\">Support@Kochava.com<\/span><\/a><span style=\"font-weight: 400\"> to be connected with our AIM experts. <\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][image_with_animation image_url=&#8221;48477&#8243; image_size=&#8221;full&#8221; animation_type=&#8221;entrance&#8221; animation=&#8221;None&#8221; animation_movement_type=&#8221;transform_y&#8221; hover_animation=&#8221;none&#8221; alignment=&#8221;&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; image_loading=&#8221;default&#8221; max_width=&#8221;100%&#8221; max_width_mobile=&#8221;default&#8221;][\/vc_column_inner][\/vc_row_inner][vc_column_text css=&#8221;.vc_custom_1678134797792{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;]\r\n<h3>Upgrade your Kochava Android SDK version to 3.11 or above<\/h3>\r\n[\/vc_column_text][vc_column_text]<span style=\"font-weight: 400\">Google is working toward its enforcement deadline relating to the updated Google Play policy that prohibits collection of both the ADID and Android ID in tandem. If you\u2019re measuring Android apps with Kochava and have any apps leveraging an Android SDK version that\u2019s less than v3.11, please update your integration ASAP to use version 3.11 or higher.<\/span>\r\n\r\n<span style=\"font-weight: 400\">As always, we recommend being on the <\/span><a href=\"https:\/\/support.kochava.com\/sdk-integration\/android-sdk-integration\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">most recent SDK version<\/span><\/a><span style=\"font-weight: 400\"> to include all of the latest features and capabilities.<\/span>\r\n\r\n<span style=\"font-weight: 400\">If you have an app in distribution using an SDK version older than 3.11, you may receive, or have already received, messaging from Google Play on this matter. Feel free to contact your Client Success Manager or email <\/span><a href=\"mailto:Support@Kochava.com\"><span style=\"font-weight: 400\">Support@Kochava.com<\/span><\/a><span style=\"font-weight: 400\"> if you need help running a check across your Android apps.\u00a0<\/span>\r\n\r\n<span style=\"font-weight: 400\">In addition, you may read this <\/span><a href=\"https:\/\/www.kochava.com\/adid-updates-for-android-devices-on-april-1st\/\"><span style=\"font-weight: 400\">prior blog post<\/span><\/a><span style=\"font-weight: 400\"> related to Google\u2019s update policy. <\/span>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1678134813418{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;]\r\n<h3>iAd deprecation was on February 7th<\/h3>\r\n[\/vc_column_text][vc_column_text]<span style=\"font-weight: 400\">In late December, Apple advised that it was going to deprecate the iAd framework for Apple Search Ads (ASA) on February 7th, 2023. If you have not already upgraded your Kochava iOS SDK to a version that enables ASA attribution via the new AdServices framework, then you\u2019re no longer compatible to receive attribution on your ASA campaigns. Please make required SDK updates ASAP. The minimum Kochava iOS SDK version with AdServices support is v4.4.0.\u00a0<\/span>\r\n\r\n<span style=\"font-weight: 400\">Please see this <\/span><a href=\"https:\/\/www.kochava.com\/kochava-adds-support-for-apple-adservices-framework\/\"><span style=\"font-weight: 400\">prior post<\/span><\/a><span style=\"font-weight: 400\"> for more information related to Kochava support for the AdServices framework. <\/span>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1678134827570{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;]\r\n<h3>New partners and updated integrations<\/h3>\r\n[\/vc_column_text][vc_column_text]<span style=\"font-weight: 400\">The Kochava Integrations team successfully processed 32 new partner integrations in January and deployed requested updates across a host of others. A highlight list is below.\u00a0<\/span>\r\n\r\n<b>New integrated partners:<\/b>[\/vc_column_text][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\r\n<ul>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Ad Growth<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Adalgodigital<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">AD-MOBIL<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Appflix Media<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Blockboard<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Boostyd Interactive<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Click Orbits<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Cue7ven DigiMark<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">FPK marketing<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Futuretech Media<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Hailink<\/span><\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\r\n<ul>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Indian Campaign<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">JMVAS<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Lemmonet International<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">marlinads<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Mediafarm<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Mobsonic<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Mobtray Digital India<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">MobvableAd<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Ovalio<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">PivoMob<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Positivo Tecnologia S\/A<\/span><\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\r\n<ul>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">QuyoAds<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">RDMPL<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">revu<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">RichardsMedia<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Sidelines Group<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">SRDigix<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">TBM Groups<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">TextNow, Inc.<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">xoomads<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Zemads Media<\/span><\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text]<b>Integrated partner updates:<\/b>[\/vc_column_text][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\r\n<ul>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Ad Growth<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Adobe Analytics<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Adomobi<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Adquant Apple Search<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Adquant Apple Search Ads<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Adyogis Ventures<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Akash Verma<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Alphamob<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Apptimus<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Clickadu<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Clickadu<\/span><\/li>\r\n \t<li><span style=\"font-weight: 400\">Commission Factory<\/span><\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\r\n<ul>\r\n \t<li><span style=\"font-weight: 400\">CPI Droid<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">DemandScale<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Digimotive<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Fuzeclick<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Fuzeclick Inc<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">kwaiforbusiness<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Lambadapp<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Liftoff<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Litchiads<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Mintegral<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">MobSuccess<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Moca<\/span><\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\r\n<ul>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">MOCA Global<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Offergate<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Ohoo!Ads<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">PrimeRoll Media<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">QuyoAds<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">RevX<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Sandbox Ads<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Target Media Ads<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Theadzplug<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">TikTok for Business<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Ventes Avenues<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Wuzzon<\/span><\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text]<span style=\"font-weight: 400\">If you\u2019re an ad network, demand-side platform, or other partner looking to integrate with Kochava, please contact <\/span><a href=\"mailto:Integrations@Kochava.com\"><span style=\"font-weight: 400\">Integrations@Kochava.com<\/span><\/a><span style=\"font-weight: 400\">.\u00a0<\/span>\r\n\r\n<span style=\"font-weight: 400\">For a list of all integrated networks and publishers, <\/span><a href=\"https:\/\/www.kochava.com\/network-publisher-integrations\/\"><span style=\"font-weight: 400\">click here<\/span><\/a><span style=\"font-weight: 400\">. <\/span>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1678134844152{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;]\r\n<h3>Questions<\/h3>\r\n[\/vc_column_text][vc_column_text]<span style=\"font-weight: 400\">If you have any questions regarding these updates, please contact your Client Success Manager or email <\/span><a href=\"mailto:support@kochava.com\"><span style=\"font-weight: 400\">support@kochava.com<\/span><\/a><span style=\"font-weight: 400\">.\u00a0<\/span>\r\n\r\n<span style=\"font-weight: 400\">Stay up-to-date with the latest news by <\/span><a href=\"https:\/\/www.kochava.com\/subscribe\/\"><span style=\"font-weight: 400\">subscribing to our newsletter<\/span><\/a><span style=\"font-weight: 400\">.<\/span>[\/vc_column_text][\/vc_column][\/vc_row]","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221;&#8230;<\/p>\n","protected":false},"author":42,"featured_media":48472,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[201],"tags":[],"class_list":{"0":"post-48431","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-product-updates"},"_links":{"self":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts\/48431","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/comments?post=48431"}],"version-history":[{"count":6,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts\/48431\/revisions"}],"predecessor-version":[{"id":48493,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts\/48431\/revisions\/48493"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/media\/48472"}],"wp:attachment":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/media?parent=48431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/categories?post=48431"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/tags?post=48431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}