{"id":6596,"date":"2016-10-06T09:19:20","date_gmt":"2016-10-06T16:19:20","guid":{"rendered":"https:\/\/www.kochava.com\/?p=6596"},"modified":"2024-03-20T10:29:25","modified_gmt":"2024-03-20T17:29:25","slug":"track-apple-search-ads-kochava-today","status":"publish","type":"post","link":"https:\/\/www.kochava.com\/ko\/blog\/track-apple-search-ads-kochava-today\/","title":{"rendered":"Track App Store Search Ads with Kochava"},"content":{"rendered":"[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]Beginning October 5, Apple\u2019s App Store will include Search Ads. These ads will be based on the keywords included in the search and are designed to favor relevance over bid as the final decision for whether an ad is served.\r\n\r\nKochava has been working closely with Apple to ensure that its customers have full access to first-class tracking for Search Ads upon release.\r\n\r\nSearch Ads tracking happens at the SDK level. Apple sets attribution data within the SDK that is accessible upon first-launch. Search Ads is a self-attributing network (SAN) and includes install timestamps only. Apple currently does not share impression or click data.[\/vc_column_text][\/vc_column][\/vc_row]","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221;&#8230;<\/p>\n","protected":false},"author":55,"featured_media":9244,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,201],"tags":[],"class_list":{"0":"post-6596","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news-and-updates","8":"category-product-updates"},"_links":{"self":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts\/6596","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/users\/55"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/comments?post=6596"}],"version-history":[{"count":7,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts\/6596\/revisions"}],"predecessor-version":[{"id":16693,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/posts\/6596\/revisions\/16693"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/media\/9244"}],"wp:attachment":[{"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/media?parent=6596"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/categories?post=6596"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kochava.com\/ko\/wp-json\/wp\/v2\/tags?post=6596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}