The Kochava Difference



See why we’re the best


The Kochava Difference is what separates us from the pack. Top brands choose Kochava for mobile app analytics, media planning, user targeting, holistic attribution tools, ad optimization, and fraud prevention and abatement tools. Check out the matrix below for a simple comparison.


FEATURES & TOOLS KOCHAVA AppsFlyer Adjust Tune
PLATFORM
Differentiators
Media Planning

Alerting

Audit

Install/Event Import Tool

Dynamic Event Registration

Create/Host Landing Pages

Cross-Device Identity

Session Tracking (Duration)

Postback Delivery Configuration

ATTRIBUTION KOCHAVA AppsFlyer Adjust Tune
Differentiators
Mobile Web SDK

TV Ad Tagging

Video AI Content Recognition

Device Reconciliation

Fractional Attribution

Fingerprint/Impression Equalizer

Tracker-Level Configuration

MTA Reporting

Configurable attribution

Basic Attribution Features
SAN Claims

No Facebook
View-Through Attribution

No Facebook
Install Reprocessing

Uninstall tracking (iOS & Android)

Deduplication Window Lifetime 24 months Lifetime Lifetime
ANALYTICS KOCHAVA AppsFlyer Adjust Tune
Differentiators
True LTV

Restated Media Cost

Retention Analytics 90+

Funnel

OPTIMIZATION KOCHAVA AppsFlyer Adjust Tune
Differentiators
Media Optimization

SQL Query

Campaign Back-testing

Predictive Churn Modeling

FRAUD PREVENTION KOCHAVA AppsFlyer Adjust Tune
Differentiators
Real-time Traffic Verification

Fraud Dashboard

Account Curated Blacklist

Fraud Audit

Fraud Console for Networks

SDK Install Authentication

AUDIENCE KOCHAVA AppsFlyer Adjust Tune
Differentiators
Audience Targeting Platform

Curated Audience Marketplace

Audience Insights

Lookalike Modeling

Basic Audience Features
SUPPORT KOCHAVA AppsFlyer Adjust Tune
Differentiators
Dedicated Support (All Pricing tiers)

GDPR – Consent Management

Get Started with Kochava Today!

See Our PricingGet Started Now
 
   *clicks required | Install and Post-Install Event data available within Analytics for 15 months; then export-only