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Google Play Install Referrer
Blog
June 18, 2019

Click Injection Unmasked: An Impact Assessment of Google’s Install Referrer API

Over a year and a half has passed since the…
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Blog
May 30, 2019

How to Win Your Competitors’ Customers

Conquesting is the practice of targeting your competitors’ users for…
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Blog
May 21, 2019

MoPub introduces real-time Impression Level Revenue Data for ad views

MoPub, a Twitter company providing monetization solutions for mobile app…
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Blog
May 15, 2019

Avoid an overcrowded media mix

Today’s marketer is data-driven. More than simply connecting our clients…
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Blog
April 16, 2019

New ways to grow your audience

Today’s marketer is data-driven. More than simply connecting our clients…
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Blog
April 3, 2019

Beating the User Attrition Curve with Predictive Behavior Modeling

Today’s marketer is data-driven. More than simply connecting our clients…
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Blog
March 18, 2019

Drive LTV with Kochava + Google App Campaigns for Engagement

First launched in 2015, Universal App Campaigns (UAC), now known…
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Blog
March 14, 2019

Drawbridge Identity Graph Becomes First People-Based, Cross-Device Identity Solution in Kochava Collective

Drawbridge and Kochava today announced that the Drawbridge Identity Graph® is available within…
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Blog
March 11, 2019

Kochava Collective Provides Mobile-First Data Enrichment and Audience Insights At Scale

App owners and brands faced with an increasingly competitive market…
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Blog
February 20, 2019

IdentityLink – Deterministic Attribution For Mobile Web is Here

Traditionally, people-based marketers have been unable to definitively track users…
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Blog
February 19, 2019

Cross-device Marketing Solution Now Available in the Kochava Collective

Marketing is becoming increasingly more personalized as tracking data evolves…
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