October 28, 2019
Audience segmentation without limitation
Personalized ads have become the cornerstone of digital advertising, but…
September 6, 2019
Deferred Deep Linking is now even easier with Snapchat
Snapchat is making it easier than ever for marketers to…
July 17, 2019
ironSource and Kochava strengthen click fraud protection
Nearly 70% of the click volume Kochava receives on a…
June 26, 2019
Welcome to the newly enhanced Kochava Experience
We’re excited to announce the release of our newly enhanced…
March 18, 2019
Drive LTV with Kochava + Google App Campaigns for Engagement
First launched in 2015, Universal App Campaigns (UAC), now known…
March 8, 2019
Kochava & Liftoff Partner to Stop Click Fraud
Click fraud takes many forms and is the most common…
February 20, 2019
IdentityLink™ – Deterministic Attribution For Mobile Web is Here
Traditionally, people-based marketers have been unable to definitively track users…
January 8, 2019
Verify Installs with Newly Enhanced Traffic Verifier
A famous U.S. president once said, “Trust, but verify.” In…
January 7, 2019
Twitter OAuth Update Action Required By January 18th
Twitter has made important updates to the permissions required for…