The Kochava Difference

The world’s leading brands place their trust and faith in Kochava. Learn why.

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The Kochava Marketers Operating System™ is the platform of choice for advertisers, publishers and marketers who want to drive growth. From measurement and attribution to every aspect of your omni-channel marketing, see why top brands trust Kochava.

Product & Feature Comparison

View key differences between Kochava and other partners by product & feature capabilities across different solution categories.

To discuss specific differences or capabilities in further detail, please contact us for a consultation.

Measurement & Attribution

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4500+
2000+
6000+
<1000
1000+

(Unlimited Influencers)

(Requires media partner support)
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Out-of-Home (OOH), Connected TV, Linear TV
via Kochava Foundry™
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via Kochava Foundry™
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1 Minute60X Granularity
1 Hour
1 Hour
1 Hour
1 Hour

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Request a demo of Kochava measurement & attribution solutions.

Linking Solutions

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(Industry-best response times)

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Roadmap 2021
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Roadmap 2021
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Request a demo of Kochava linking solutions.

User Engagement

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-(Forced to convert on generic app open)
-(Forced to convert on generic app open)

-(Forced to convert on generic app open)

Request a demo of Kochava User Engagement tools.

Fraud Prevention

Get Started
20+
<15
<10
<10
<15

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(Introduced in 2017) Most holistic rule criteria
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Contact us for a full demo of Kochava fraud prevention and
review of distinct differences with competitive offerings.

Are you considering HUMAN, Impact, or Pixalate?

Standalone fraud solutions may be helpful for detecting fraud but lack the benefits of preventing attribution to fraudulent sources in real time and avoiding the time-consuming make-good process with network partners. Talk with an expert on whether such a solution is right for your needs.

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Data Management

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(Industry-best rate limits)

-(Must license third-party solution)
-(Must license third-party solution)
-(Must license third-party solution)
-(Must license third-party solution)

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Are you considering mParticle or Segment?

Standalone data management platforms (DMPs) like mParticle and Segment may not be necessary if you already have an MMP. Kochava, for example, fulfills many of the functions of a DMP, including cross-platform data collection, data syndication to partners and third-party platforms, as well as audience segmentation and syndication. Talk with an expert about whether you need a standalone DMP, and how vendor consolidation can ensure you’re lowering your total cost of ownership (TCO) and maximizing return on investment (ROI).

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Subscriptions

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Via CancelGuard™
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Contact Us for a full demo of Kochava Subscriptions and a review of distinct differences with competitive offerings, including RevenueCat.

Platform Difference Makers

Kochava is the only MMP in the ecosystem that offers these built-in difference makers, enabling brands to consolidate vendors and maximize return on investment (ROI).

Native Consent Management

Streamline compliance with GDPR, CCPA, and other privacy regulations with a built-in consent management platform.

Built-in Push Technology

Maximize user retention and LTV with push campaigns launched seamlessly atop of measurement data triggers via Kochava Engagement.

Seamless Audience Enrichment

Build holistic customer profiles by overlaying premium third-party data from the Kochava Collective on top of your first-party audience.

60x Granularity

Achieve unmatched configurable attribution granularity with options to scale lookback windows down to the minute*.

In-Platform SQL Prompt

Obtain unprecedented access to your raw data without having to pay for external data warehousing or BI tools through Kochava Query.

IdentityLink®

Easily connect the dots across devices, platforms, and households with privacy-first identity resolution.

SKAdNetwork Support

Kochava offers the most robust support for Apple’s SKAdNetwork, enabling you to harness maximum performance insights to drive future growth on iOS 14.5 and beyond.

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ADVANCED
BASIC
INTERMEDIATE
BASIC
ADVANCED
4
1
3
1
4
  • Revenue
  • Engagement
  • User Journey
  • Highest Value Event Completed
  • Conversion (Map up to 6 events)
  • Conversion
  • Revenue
  • Engagement
  • Map Events to Conversion Values
  • Revenue
  • Conversion Events
  • Engagement
  • Funnel
Configurable
0,1, 2, 3, 4, 5, 6, 7 Days
Non-Configurable
Hours Only
Non-Configurable
24 Hours Only
Non-Configurable
24 Hours Only
Non-Configurable
1, 3, or 7 Days

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Cutting Edge Privacy

From the AppTrackingTransparency (ATT) framework, to future browser changes, and beyond, Kochava Privacy Profiles put brands in control of their user and device data controls for industry compliance and peace of mind.

Our Clients

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