FEATURES & TOOLS KOCHAVA Branch AppsFlyer Adjust Tune
PLATFORM
DIFFERENTIATORS
Media Planning

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Alerting

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Audit

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Install/Event Import Tool

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Dynamic Event Registration

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Create/Host Landing Pages

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Cross-Device Identity

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Session Tracking (Duration)

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Postback Delivery Configuration

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ATTRIBUTION KOCHAVA Branch AppsFlyer Adjust Tune
DIFFERENTIATORS
Mobile Web SDK

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TV Ad Tagging

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Video AI Content Recognition

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Progressive Reconciliation

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Fractional Attribution

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Fingerprint/Impression Equalizer

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Tracker-Level Configuration

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MTA Reporting

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Advanced Configurable Attribution

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Basic Attribution Features
SAN Claims

No Snapchat
No Twitter
No Yahoo

No Facebook
View-Through Attribution

No Facebook
Install Reprocessing

Uninstall tracking (iOS & Android)

Deduplication Window Lifetime 3 months 24 months Lifetime Lifetime
ANALYTICS KOCHAVA Branch AppsFlyer Adjust Tune
DIFFERENTIATORS
True LTV

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Restated Media Cost

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Retention Analytics 90+

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Funnel

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Basic Analytics Features
OPTIMIZATION KOCHAVA Branch AppsFlyer Adjust Tune
DIFFERENTIATORS
Media Optimization

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SQL Query

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Campaign Back-testing

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Predictive Churn Modeling

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FRAUD KOCHAVA Branch AppsFlyer Adjust Tune
DIFFERENTIATORS
Real-time Traffic Verification

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Fraud Dashboard

Account Curated Blacklist

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Fraud Audit

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Fraud Console for Networks

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SDK Install Authentication

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Basic Fraud Prevention
AUDIENCE KOCHAVA Branch AppsFlyer Adjust Tune
DIFFERENTIATORS
Audience Targeting Platform

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Curated Audience Marketplace

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Audience Insights

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Lookalike Modeling

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Basic Audience Features
PUSH KOCHAVA Branch AppsFlyer Adjust Tune
DIFFERENTIATORS
Push Notifications - Scheduled

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Push Notifications - Event Triggered

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Push Performance - Dashboard

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Push Segmentation

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Push Multivariate testing (A/B/n)

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Auto Optimization

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SUPPORT KOCHAVA Branch AppsFlyer Adjust Tune
DIFFERENTIATORS
Dedicated Support (All Pricing Tiers)

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GDPR - Consent Management

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Get Started with Kochava Today!

*clicks required  |  †Install and Post-Install Event data available within Analytics for 15 months; then export-only  |  **Apptopia. 2019. Top Charts: Top SDKs – Q1 2019 SDK Installs. Last 30-days revenue. Sourced 2019-03-29.