Kochava Products for Advertisers and Publishers
Spearheading adtech innovation since 2011, Kochava delivers products and tools that empower advertisers and publishers worldwide.
Kochava for Advertisers
Innovative tools designed to help advertisers measure, analyze, and optimize their omnichannel campaigns across user acquisition and reengagement strategies
Key Features
- Mobile measurement partner (MMP) services
- Omnichannel campaign attribution across mobile, CTV, web & beyond
- Deep linking & user experience optimization
- Media cost aggregation & ROAS reporting
- Analytics, reporting, data management & ETL
- 5,000+ media partner & vendor integrations
- Real-time ad fraud mitigation
Marketing Mix Modeling & Incrementality Testing
AIM (Always-On Incremental Measurement) is a next-gen MMM platform delivering investment intelligence app marketers leverage to maximize incrementality.
Key Features
- Always-on marketing mix modeling
- Models refreshed weekly
- Self-serve incrementality testing
- Scenario planning & predictive forecasting
- Data science module with MAPE scores & diagnostics
- Network-level cost curves
- Dedicated data science support
AI Harness for Agentic Advertising
StationOne is the multi-LLM AI harness, purpose-built to put the power of agentic AI to work for advertisers and publishers.
Key Features
- Multi-LLM support to integrate frontier, in-house, and/or custom models
- AI governance, privacy & security controls
- Token efficiency & budgeting safeguards
- Secure MCP integrations with preferred tools & platforms
- Agentic workflow management & automation
- Pre-prompt skills for continuity & consistency
- Out-of-the-box AI workspaces for Meta, Google, TikTok, Snap & more
Supply Performance System
Atlas Performance is the supply performance system (SPS) designed to help premium publishers and platforms powering outcomes measurement and optimization for advertisers.
Key Features
- Outcomes measurement & optimization for publishers
- Turnkey outcome data integrations via Data Connections Hub
- Audience intelligence for retargeting, suppression & optimization
- Performance lift reporting & sales lift studies
- Performance Dashboard for ad ops & sales teams
- Agentic AI orchestration to streamline ad ops
Apple Ads Optimization
Search Ads Maven is a campaign management platform empowering iOS app marketers to scale their Apple Ads campaigns while maximizing efficiency.
Key Features
- Secure integration with your Apple Ads account(s)
- Enhanced controls for campaign management
- MMP connections to optimize toward post-install KPIs
- Keyword analysis with AI-driven intelligence
- Autonomous campaign automation controls via Automation Studio
- Advanced Apple Ads reporting & analytics
Strategic Services
Kochava Foundry is a specialized team of expert data analysts who help marketers harness data-driven insights to optimize marketing strategies and operations.
Key Features
- Marketing mix strategy consulting
- Ad fraud mitigation consultation & make-good support
- Advanced measurement reporting for D/OOH, Linear & CTV
- Independent incrementality & lift studies
- Custom reporting services & data feeds
- Managed services & custom projects
Have pricing questions or interested in a personalized Kochava demo?
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