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            How to Use the Ads MCP Server From Meta

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Blog

Measurement & AttributionProduct Updates
September 18, 2026

Kochava Cost Data Recovery Plugs Holes in Your Ad Spend Data

New cost data backfill enhancements improve veracity of ad spend…
Jeff Richardson
Love2
Agentic commerce protocols are not a quarterback controversy, but a depth chart
AIAI for MarketersEducationIndustry
September 17, 2026

Your Team Drafted Itself: The Agentic Commerce Alphabet Sorts by Layer, Not by Winner

MCP, A2A, UCP, ACP, AP2—what lets an agent advise, what…
Matt Goodrich
Love1
Kochava SDK update for enhanced deep link attribution and dual-stack IP support
Deep LinkingMeasurement & AttributionProduct Updates
September 15, 2026

Upgrade Now: Kochava SDK Major Version Release

Update your Kochava SDK integration for enhanced deep link attribution…
Jeff Richardson
Love2
Insights & StrategyPartner Spotlight
September 14, 2026

More Apps, Same Attention: Rethinking Your Approach to App Growth

App marketers are facing more competition for users, with worldwide…
Taylor Morris, DT
Love4
AIAI for MarketersProduct Updates
September 9, 2026

How to Use the Ads MCP Server From Meta for Conversational Campaign Management

Get started with the Media Buying Workspace for Meta inside…
Jeff Richardson
Love4
News & UpdatesPress
September 3, 2026

Kochava Unveils Creative Services Workspaces on StationOne, Featuring Leading Partners Higgsfield, Luma, and Spaceback by Rembrand

Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content…
Leslie Amadio
Love0
Deep LinkingLinks & Deep Linking
August 25, 2026

How to Use Dynamic Macros for Scalable, Dynamic Deep Linking

Dynamic macros enable one link to support thousands of destinations…
Jeff Richardson
Love3
Back-to-School Incrementality Testing for guaranteed demand
Industry
August 19, 2026

Bought Anyway: Back to School 2026 Is One Long Incrementality Test

How AI shopping agents, retail media networks, and a season…
Matt Goodrich
Love1
News & UpdatesPress
August 13, 2026

Emerging technology trends brands and agencies need to know about

Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content…
Leslie Amadio
Love0
News & UpdatesPress
August 13, 2026

Football had a new ad break this summer. Did anyone prove it worked?

Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content…
Leslie Amadio
Love0
News & UpdatesPress
August 13, 2026

Google, Meta, Reddit, Snap, and TikTok for Business Workspaces Expand StationOne™ by Kochava Ecosystem Momentum

Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content…
Leslie Amadio
Love0
News & UpdatesPress
August 12, 2026

ChatGPT beefs up ad measurement, but gaps remain for buyers

Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content…
Leslie Amadio
Love0
Rich link previews boost engagement and CTR
Deep LinkingLinks & Deep LinkingProduct Updates
August 11, 2026

Configure Rich Link Previews for Higher SmartLinks Conversion Rates

Personalize your Kochava SmartLinks via Open Graph metadata TL;DR SummaryKochava…
Jeff Richardson
Love3
CTVStrategic Consulting
August 5, 2026

CTV Advertising Strategy: How CTV & OOH Drive Search & Social Conversions

Understanding how upper-funnel media creates demand that lower-funnel channels capture…
Grant Simmons
Love5
News & UpdatesPress
July 30, 2026

World Cup Hydration Breaks Provided Two Minutes of Premium Inventory – but Can Anyone Prove It Worked?

Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content…
Leslie Amadio
Love0
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