News & UpdatesPress August 12, 2026 ChatGPT beefs up ad measurement, but gaps remain for buyers Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content… Leslie Amadio Love0
Deep LinkingProduct Updates August 11, 2026 Configure Rich Link Previews for Higher SmartLinks Conversion Rates Personalize your Kochava SmartLinks via Open Graph metadata TL;DR SummaryKochava… Jeff Richardson Love1
CTVStrategic Consulting August 5, 2026 CTV Advertising Strategy: How CTV & OOH Drive Search & Social Conversions Understanding how upper-funnel media creates demand that lower-funnel channels capture… Grant Simmons Love4
News & UpdatesPress July 30, 2026 World Cup Hydration Breaks Provided Two Minutes of Premium Inventory – but Can Anyone Prove It Worked? Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content… Leslie Amadio Love0
Atlas PerformanceCTVIndustry July 29, 2026 The Seat Map Knows: How CTV Advertising Drives Measurable Movie Ticket Sales The closed-loop attribution model ending the awareness-only era of entertainment… Matt Goodrich Love3
AIAI for MarketersStrategic Services July 28, 2026 Accelerating Agentic AI Transformation With Forward Deployed Engineers Moving from AI ambition to governed, operational workflows faster TL;DR… Seth Samuels Love3
IndustryMarketing Mix Modeling July 22, 2026 Badges Don’t Convert: What Comic-Con 2026 Reveals About the Fandom Customer Journey How fandom cohort attribution, consented location intelligence, and MMM turn… Matt Goodrich Love2
News & UpdatesPress July 16, 2026 Kochava Foundry’s Grant Simmons Talks Closing the iOS Measurement Gap in a Post-ATT World Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content… Leslie Amadio Love0
Product Updates July 14, 2026 Kochava Product & Partnership Updates Bulletin: Q2 2026 New Analytics Overview, self-serve incrementality testing, enhanced Kochava Audit Report… Jeff Richardson Love2
News & Updates July 9, 2026 CTV as the next performance engine [live at MAU Vegas 🎤] Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content… Leslie Amadio Love0
Measurement & AttributionProduct Updates June 30, 2026 Enhanced Kochava Audit Report: More Detail, Broader Coverage & Exportability Effective marketing governance starts with a complete audit trail TL;DR… Jeff Richardson Love1
IndustryiOSiOS 14 & SKAdNetworkMeasurement & AttributionStrategic Consulting June 26, 2026 Your iOS Attribution Strategy in 2026: A Reality Check WWDC 2026, ATT opt-in trends, SKAN adoption, Apple Ads, and… Grant Simmons Love2
Marketing Mix ModelingNews & UpdatesProduct Updates June 17, 2026 Create & Run Your Own Incrementality Tests With Kochava Get faster answers. Make more confident budget decisions TL;DR Summary… Jeff Richardson Love3
IndustryMarketing Mix ModelingNews & Updates June 11, 2026 “Fourteen Super Bowls”: Why the 2026 World Cup Is the Most Thrilling Measurement Puzzle in Advertising 48 teams, 16 cities, 3 countries—and a fan journey your… Matt Goodrich Love3
AIAI for MarketersStrategy June 10, 2026 Join the Kochava AI Workspace & Unlock Agentic Workflows Accelerate your growth with your own Kochava AI assistant TL;DR… Jeff Richardson Love1