EducationIndustry September 30, 2024 AdAttributionKit FAQ Getting to know Apple’s new PET (privacy-enhancing technology) Eager to… Jeff Richardson Love1
EducationIndustry September 27, 2024 The State of Digital Out-of-Home (DOOH) Advertising Webinar insights from industry experts at DPAA and Advertiser Perceptions… Matt Goodrich Love1
Product Updates September 19, 2024 Open Beta: Engaged Ad Interaction Attribution With Meta & TikTok Attribution waterfall evolution for video ad engagement Starting September 19,… Jeff Richardson Love1
News & UpdatesIndustry August 23, 2024 New Streaming Services Choose Kochava for CTV Measurement & Attribution Kochava serves more top streaming services than all other measurement… Jeff Richardson Love4
News & UpdatesIndustry August 15, 2024 Google’s Great Third-Party Cookie ‘Deprecation’ Deprecation Users get to self-regulate their own cookie jar Have you… Jeff Richardson Love0
EducationIndustry August 12, 2024 The Evolution of Digital Out-of-Home (DOOH) Advertising Perspectives, measurement, and future trend insights with DPAA Digital out-of-home… Matt Goodrich Love0
Product UpdatesNews & Updates August 5, 2024 TikTok SAN Migration to Complete August 20 Kochava to introduce support for modeled attribution August 27 IMPORTANT… Jeff Richardson Love2
Product Updates July 17, 2024 Kochava Product & Partnership Updates Bulletin: Q2 2024 42matters SDK Award, Apple’s WWDC24, Ad Revenue Insights, and more… Jeff Richardson Love1
IndustryEducation July 11, 2024 From Couch to Cart: Shoppable TV and T-Commerce CTV’s evolution from passive entertainment to dynamic shopping platform Among… Chloe Huffman Love1
News & Updates July 9, 2024 Maximizing Mobile Game Growth: Leveraging Rewarded Models and In-Depth Attribution for Enhanced LTV Did you know that mobile gaming generated 49% of all… Leslie Amadio Love0
News & UpdatesKochava for Publishers June 25, 2024 Securing More Performance Marketing Dollars With Outcomes Measurement Premium publishers and platforms seek to diversify beyond brand dollars… Jeff Richardson Love2
Press June 18, 2024 Comscore and Kochava Partner to Unlock New Insights Tying Cross-Channel Consumer Behavior Directly to Linear TV Campaigns RESTON, Va., June 18, 2024 – Comscore, Inc. (Nasdaq: SCOR),… Leslie Amadio Love0
News & Updates June 13, 2024 Apple’s AI Moment: WWDC24 Key Takeaways iOS 18, Apple Intelligence & AdAttributionKit AI was clearly the… Jeff Richardson Love0
Strategic ConsultingFraud Prevention June 4, 2024 Revitalizing Vigilance in Ad Fraud Mitigation Redefining fraud prevention amid shifting industry focus In the ever-evolving… Tyler Levasseur Love0