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Why Kochava
Pricing
Support
Company
- About
- Careers
- Press
- Blog
- Education
- Content Series
Get Started
Sign In

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Education

Category: Education

May 21, 2018

The role of A/B/n and multivariate testing in push messaging

Jun 12, 2017

Plugging Into Kochava

Jun 05, 2017

State of the Industry #6–Attribution and Data Retention: 4 Reasons to Retain Record-Level Data

May 02, 2017

The Questions No One is Asking: Three Keys to Actionable Data

Apr 24, 2017

The Business of Real Time

Apr 17, 2017

State of the Industry #4 – In the Era of Mobile, Effective Marketing Requires the Right Tools

Apr 10, 2017

State of the Industry #3 – Real-Time Fraud Abatement at Scale: Playing the Tape Forward

Apr 05, 2017

Fraud Abatement Series #5—The Kochava Global Fraud Blacklist

Mar 29, 2017

Fraud Abatement Series #4—Ad Stacking

Mar 27, 2017

State of the Industry #2 – Kochava: The Unified Audience Platform

Mar 14, 2017

State of the Industry #1 – Cheap Attribution Tools Jeopardize Media Efficiency—Penny-Wise and Pound-Foolish

Mar 08, 2017

Create an Audience in Three Easy Steps for Reengagement Campaigns

Dec 09, 2016

Unlimited Free Postbacks—The Fifth Missing Piece in Your App Strategy

Dec 08, 2016

Smart Reengagement—The Fourth Missing Piece in Your App Strategy

Dec 07, 2016

A Comprehensive View—The Third Missing Piece in Your App Strategy

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INDUSTRY NEWS

Private: Instacart launches its pickup grocery service across the U.S.

Instacart announced that it’s launching its new pickup grocery service across the U.S.

Some advertisers are moving half of their search budget from Google to Amazon, say ad industry sources

Amazon’s ad business is booming. Some advertisers are moving more than half of the budget…

IronSource Has A Tool To Help Devs Determine Ad Revenue At The User Level

Without a way to calculate ad revenue per user, optimization is just an educated guessing…

CASE STUDIES

Sep 14, 2017

Fraud Console Reduces Click Volume

Jul 11, 2017

Fraud Console Protects Ad Spend

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