Optimize Your Customer Experience With Trusted Deep Linking Solutions

Leverage multi-platform, omnichannel deep linking solutions to streamline the path to conversion and maximize engagement.

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Create Deep Links for Any Channel and Partner

Deliver friction-free experiences across campaigns, channels, and connected devices.

Paid Media

Easily deploy deep links within your paid media campaigns. Explore thousands of integrations with ad networks, demand-side platforms (DSPs), influencers, and other media partners.

Owned Media

Customize deep links to optimize engagement with your owned & earned media campaigns across email, social, web, SMS, and other non-paid channels.

Deep Linking: Why Your Mobile Marketing Strategy Can’t Live Without It

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Deep Linking Guide

Manage, Analyze & Optimize Your Deep Links

Configurable Attribution

Tailor deep link attribution settings to fit any campaign goal. Customize lookback windows and conversion settings based on acquisition or reengagement/retargeting.

Scalable Deep Link API

Easily manage hundreds or thousands of links with scalable link management tools within the Campaign Manager dashboard or via API.

Real-Time Deep Link Analytics

Analyze deep link engagement in real-time to understand which customer experiences are driving the strongest conversion and retention rates.
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One Smart Link, Endless Possibilities

Are you tired of losing users to broken experiences?
SmartLinks is trusted by top brands worldwide to power friction-free experiences across channels, devices, and platforms. Use built-in app attribution & analytics to understand how distinct customer experiences impact down-funnel engagement and optimize the user journey.

Omnichannel Deep Linking Support

Leverage SmartLinks for deep linking across any media channel, including email, social, web, SMS, push notifications, and even print & digital QR codes!

Contextual Deep Linking Filters

Define user journeys and deep linking paths based on a variety of filters, including device platform, device type, device OS, and country.

Dynamic Deep Linking Destinations

Get users to the right destination every time with support for the App Store, Play Store, in-app deep links, App Clips, Instant Apps, and beyond.

Case Study

Learn how GoTo Foods leverages QR codes powered by Kochava SmartLinks to optimize customer engagement across their fast casual dining establishments.

View Case Study

Use SmartLinks Deep Linking for:

Create a Cohesive Customer Experience (CX)

Seamlessly take your users to a mobile webpage or a destination within an app with Apple’s Universal Links or Android’s App Links.

Deferred Deep Linking
Even when users don’t have your app installed, easily route them to the appropriate app store and personalize their first app open experience.

Deep linking user experience

QR Codes + Deep Linking

Quickly create QR codes for use across linear & connected TV, print, digital, and other channels with built-in deep linking to drive engagement and conversion.

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Additional SmartLinks Deep Linking Features

Vanity Subdomains

Increase brand awareness and trust with branded subdomains for your deep links.

Destination Management

Easily manage multiple deep link destinations (e.g., app store, in-app, web, Universal Links, App Links).

Web-to-App Journeys

Seamlessly deep link users from your mobile website into your app for increased retention & engagement.
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Eliminate User Acquisition Barriers With iOS App Clips & Android Instant Apps

iOS App Clips and Android Instant Apps are lightweight versions of your app—enabling users to experience your app without downloading the full version. Measure your App Clips and Instant Apps with Kochava to optimize user acquisition strategies.

iOS App Clip & Android Instant App Features

Attribute

Attribute all of your App Clip and Instant App activity back to omnichannel campaigns.

Track

Measure how App Clip and Instant App drive full app adoption to optimize user acquisition.

Bundle

Create app groups to bundle iOS apps or Android apps, allowing the creation of multi-platform SmartLinks™.

Report

Download reports to analyze user journeys between App Clip & Instant App to full app download.

Request a deep linking demo and discover how you can transform your CX.