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Blog

Top 5 Ad Fraud Offenders
ContentGuides & eBooks
October 29, 2025

Top 5 Ad Fraud Offenders: Can You Spot the Usual Suspects?

Top 5 Ad Fraud Offenders: Can You Spot the Usual…
Brennan Sandusky
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ContentGuides & eBooks
December 2, 2024

Maximize Your ROAS: Cutting-Edge Attribution Strategies in Mobile Gaming

Maximize Your ROAS Cutting-Edge Attribution Strategies in Mobile Gaming A…
Brennan Sandusky
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MMM 101: An Introduction to Marketing Mix Modeling
ContentGuides & eBooks
March 25, 2024

MMM 101: An Introduction to Marketing Mix Modeling

MMM 101: An Introduction to Marketing Mix Modeling Future-proof your…
Brennan Sandusky
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The Marketer’s Guide to Over-the-Top (OTT) and Connected TV (CTV)
ContentGuides & eBooks
February 19, 2024

Over-the-top (OTT) and Connected TV (CTV): An Introduction

The Marketer's Guide to Over-the-Top (OTT) and Connected TV (CTV)…
rory
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ContentGuides & eBooks
July 14, 2023

The Ultimate Marketer’s Guide to SKAdNetwork (SKAN)

The Ultimate Marketer’s Guide to SKAdNetwork (SKAN) Apple’s Privacy-Enhancing Technology…
Nicolas Drouet
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ContentGuides & eBooks
March 14, 2023

OTT & CTV: Trends, Developments and Opportunities

OTT & CTV: Trends, Developments, and Opportunities Over-the-top (OTT) and…
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Get Started with Influencer Marketing
ProductContentGuides & eBooksMeasurement
November 14, 2022

Get Started with Influencer Marketing

Get Started with Influencer Marketing Learn how to utilize influencers…
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fintech app guide
ContentGuides & eBooks
July 29, 2022

How to Begin Marketing Your FinTech App

How to Begin Marketing Your Finance App Learn strategies to…
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tiktok whitepaper BlogFeature
ContentGuides & eBooks
February 2, 2022

How to Maximize Your Success on SKAdNetwork

How to Maximize Your Success on SKAdNetwork Gain insights into…
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GamingGuide BLOG IMG v
ContentGuides & eBooks
January 5, 2022

How to Begin Marketing Your Mobile Game

How to Begin Marketing Your Mobile Game Learn how to…
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QR Guide social v
ContentGuides & eBooks
September 27, 2021

QR Codes and Your Marketing Strategy

QR Codes & Your Marketing Strategy Get the most out…
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SKAdNetwork Conversion Models Social v
ContentGuides & eBooks
November 13, 2020

SKAdNetwork Conversion Model Guide

Choose the right SKAdNetwork Conversion Value Model to achieve your…
rory
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Kochava, enrich your marketing dexterity with the Introduction to Attribution Guide screenshots.
ContentGuides & eBooks
May 11, 2020

Enrich Your Marketing Dexterity

Enrich Your Marketing Dexterity Knowledge is power. Seize the opportunity…
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Deep Linking Guide SmartLinks
ContentGuides & eBooks
March 3, 2020

Deep Linking Guide

High quality conversions, seamless user experience. Are you harnessing the…
rory
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