December 6th Webinar Event | 2024 Digital Marketing Panels Featuring Tinuiti + Kochava
Kochava Summit 2024: Mastering Your Mix
Get ready for one of the Ad-Tech industry’s must-attend events, Kochava Summit 2024! Feb 13-15, 2024. The event is invite-only and tickets are $3500. Early-bird discount: tickets are $2500 if purchased by Nov. 30, 2023. Spots are extremely limited and will fill up fast, so don’t delay!

Feb 13-15, 2024. The event is invite-only and tickets are $3500
Join the AdTech industry’s top talent as we peer into some of the most pressing issues for advertisers and publishers today. We’ll address fragmented frameworks, emerging technologies, and how real-world events impact behaviors and results. Take home insights you can apply now on your quest toward mastering your mix! Space is extremely limited and will fill quickly.
Check Out the Kochava Summit 2023 Trends Report.
Take a Look Back at the 2023 Summit Agenda
Monday, February 13th
10:00AM-2:00PM | Complimentary ground transportation from Spokane Airport
5:15PM | Buses depart hotels
5:30-8:30PM | Welcome Party at Matchwood Brewing Company
Tuesday, February 14th – Morning
7:45AM | Buses depart hotels
We encourage all hotel guests to utilize the bus transportation due to parking constraints
8:00-9:00AM | Breakfast
Sponsored by:
Wifi sponsored by:
9:05-9:40AM | Digital Ads: A Reckoning in ’23?
Get Richard’s perspective on what occurred in digital ads in 2022 and impacts to 2023. Will there be a reckoning this year? Are CTV and Retail media shifts in spend or new categories? Learn about these topics – plus many more!
10:15-10:45AM | Innovation for the Attribution Revolution
Kochava CEO Charles Manning explores what’s in store for the future of advertising measurement in a privacy-first, post-MAID world.
10:45-11:15AM | MMM & The Quest for Incrementality
Media Mix Modeling can be a messy endeavor. How can marketers find insights they can trust on their quest for true incrementality?
Founder, Machine
11:15AM-12:00PM | Unpacking Ad Tech Trends & Platform Evolution
Ad tech has experienced a wave of seismic pressures across the last 24 months, with even more on the horizon. What are marketers doing about it, and what has Kochava observed from its unique vantage point?
VP of Foundry, Kochava
Tuesday, February 14th – Afternoon
LUNCH 12:00-1:15PM
Sponsored by:
1:15-1:45PM | Finding Success in the New State of ASA
Apple Search Ads now accounts for the lion’s share of all attributed installs on iOS. With new ad placements, more competition, and rising bidding costs, unlock the secrets to make your spend count on ASA.
1:45-2:15PM | The Incrementality of Outdoor Advertising
Exploring the role OOH and DOOH advertising play in 2023 as marketers shift budgets and face economic headwinds.
MODERATOR
Jeremy Flynn
Senior VP, Clear Channel Outdoor
2:15-2:45PM | First-Party Data & Identity
As third-party data becomes more restrictive, marketers have intensified their focus on optimizing first-party data. Learn how marketers are shifting strategies in the changing landscape.
MODERATOR
Writer, DigiDay
Mike Brooks
COO, Verve Group
Michael Reese
Mobile Marketing Manager, The VF Corp
Kemal Bokhari
Head of Data, Measurement & Analytics, DISH Media
Brian Cox
General Manager, Kochava
3:00-3:30PM | App Distribution Platforms and the Future of App Stores
Finding the balance between flexibility and security. What’s the future of alternative, 3rd party app stores across devices and platforms?
MODERATOR
Mark Franklin
Director of Digital Marketing, IDT
Taylor Morris
Senior Director of Technical Operations, Digital Turbine
Sara Conger
Associate Director, Mobile, 3Q/DEPT
3:30-4:15PM | Ask Me Anything (AMA)
You’ve got questions! This panel has answers. Anything goes… well almost anything.
MODERATOR
Edward Dingels
CTO, GroundTruth
Rob Sullivan
Sr Program Manager Attribution & Measurement, Yelp
Amanda Gillie
Head of Partner Marketing, TV & OTT, Sling TV
Justin Sampson
4:15-4:30PM | Buses depart Sandpoint Event Center
102 S Euclid Avenue, Sandpoint
5:15 PM | Buses depart hotels
5:30-9:00PM | Taste & Sip Sandpoint
Sponsored by:
9:00PM-12:00AM | After Party
Sponsored by:
10:00PM-12:00AM | Buses depart Kochava parking lot for hotels
*this will be managed by one bus & on first come, first serve basis – please expect wait
Wednesday, February 15th – Morning
7:45 AM | Buses depart hotels
We encourage all hotel guests to utilize the bus transportation due to parking constraints
8:00-9:00AM | BREAKFAST
Sponsored by:
9:00-9:45AM | Defining the New Normal
Nearly three years after the arrival of COVID-19 in the United States, the economy remains in a state of flux, with mixed messages coming from labor and financial markets. This presentation will parse the economic uncertainty and evaluate to what extent the economy is returning to normal after the pandemic, and in what ways the definition of normal is permanently shifting due to structural changes to the economy. In particular, demographics, labor markets, inflation, and globalization will be evaluated.
9:45-10:30AM | Kochava Roadmap Sneak Peek
Join our CTO & Head of Product as they unpack Kochava’s vision and roadmap for 2023 and beyond.
10:30-10:45AM | The Fragmentation of App Ads Measurement
Self-attributing networks (SANs) and mobile measurement partners (MMPs) are undergoing a paradigm shift in how they work together to fulfill the needs of mutual demand-side advertisers. What does the future hold?
MODERATOR
Sheila Bhardwaj
Group Manager, Measurement R&D, Snap Inc.
10:45-11:30AM | Where is OTT & CTV Headed?
With major streaming publishers introducing ad-supported tiers, and CTV platforms investing and expanding their endemic offerings, OTT & CTV supply is expected to increase dramatically. What’s the future of advertising on this channel and how should advertisers capitalize on this moment?
MODERATOR
Mike Hood
VP Digital, NBCU
Aubriana Lopez
Global Product Marketing, Samsung Ads
Ajay Johnson
VP, Enterprise Sales & Strategy, MNTN
Jake Richardson
Business Development & Media Partnerships, Moloco
11:30AM-12:00PM | SKAdNetwork, Sandbox, and PETs
Kochava CTO Ethan Lewis explores SKAdNetwork 4.0, Google’s Privacy Sandbox for Android, and where we’re headed with Privacy Enhancing Technologies (PETs).
Wednesday, February 15th – Afternoon
12:00-1:00PM | LUNCH
Sponsored by:
1:00-1:45PM | Measuring Outcomes & Proving Incremental Value as Publishers
In the current state of economic downturn, brands are striving to connect every ad dollar to business outcomes. How are publishers and platforms showing up?
MODERATOR
Curtis Evans
Head of Account Management, DanAds
Adam Fishman
VP Sales, Head of Media & Entertainment, LG Ads
Matt Lee
VP Digital, NBCU
James Benoit
Sr Director of Sales Engineering, Kochava
1:45-2:15PM | Driving Marketing Growth During Economic Downturn
How should marketers approach growth in the face of current economic headwinds and calls to trim their ad budgets? Join the discussion with Kochava and Western Union.
MODERATOR
Emily Lewis
Digital Marketing Manager, Western Union
Brook Wilson
Sr. Client Success Manager, Kochava
2:15-3:00PM | The Great Attribution Reset – How to Turn the Chaos in Measurement into a Competitive Advantage
Attribution has dramatically and permanently changed, and there are still more changes on the horizon. The savviest marketers have the opportunity to develop their own approach to attribution, determine what distinguishes their customers from their competitors, and turn that differentiation into a media buying advantage.
MODERATOR
Dave Simon
General Manager, Moloco
3:00-3:45PM | A Final Discussion with Industry Leaders
An engaging conclusion featuring thought leaders from across the industry.
MODERATOR
Jordan Staab
CRO, Peak Ventures
Mark Zgutowicz
Managing Director, Benchmark Co
James Kreckler
SVP Digital Media Sales, NBCU
Mike Brooks
COO, Verve Group
4:00-4:15PM | Buses depart Sandpoint Event Center
102 S Euclid Avenue, Sandpoint
5:00PM | Buses depart hotels
5:30-8:30PM | VIP dinner
Sponsored by:
10:00PM-12:00AM | Kochava presents The Rub – Live at the Hive
4:00-4:15PM | Buses depart Kochava parking lot for hotels
*this will be managed by one bus & on first come, first serve basis – please expect wait
Thursday, February 16th
9:00AM | Buses depart hotels
9:30AM | SMR bus departs the Red Barn (base of Schweitzer)
10:00AM-11:30AM | Brunch on the Mountain
Sponsored by: