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WEBINAR|Apple Search Ads Problem Solving: A Strategy Workshop. March 7 at 9 AM Pacific

Kochava Summit 2024: Mastering Your Mix

Get ready for one of the Ad-Tech industry’s must-attend events, Kochava Summit 2024! Feb 13-15, 2024. Kochava Summit 2024 is sold out!

See 2024 Agenda

Feb 13-15, 2024. The event is invite-only and tickets are $3500

Join the AdTech industry’s top talent as we peer into some of the most pressing issues for advertisers and publishers today. We’ll address fragmented frameworks, emerging technologies, and how real-world events impact behaviors and results. Take home insights you can apply now on your quest toward mastering your mix! Space is extremely limited and will fill quickly.

THANK YOU KOCHAVA SUMMIT 2024 SPONSORS

2024 AGENDA

Monday, February 12

5:30PM
Welcome Mixer at Matchwood Brewing Company Sponsored by Adomni

8:30PM
Bus Departs Matchwood

DAY 1 | Tuesday, February 13

7:45AM
Bus Departs Hotels

8:00AM-8:45AM
BREAKFAST Sponsored by Bidease

9:10AM-9:35AM
KEYNOTE | The Power of Independence

Charles Manning, CEO, Kochava

Charles Manning
CEO, Kochava

9:35AM-10:30AM
KEYNOTE | Lead With Your Voice: Developing Inspired and Purpose-Driven Leaders

Allison Shapira
Founder/CEO, Global Public Speaking

10:30AM-11:25AM
PANEL | Mastering the Mix of Omni-Channel Measurement

As the list of marketing channels continues to grow, learn how leading brands navigate the mix of cross-channel, cross-device, cross-platform connections to measure the true interplay of their omni-channel efforts.

Scott Bauer
VP of Client Partnerships, Kochava

Nate Gasser
Mobile, PMG

Amit Kooner
Director of Data Product Management, NBA

Mike Reese
Mobile Product Marketing Lead, The North Face

Diane Ferrer, Director, Programmatic Media, Disney

Diane Ferrer
Director of Programmatic Media, Disney+, Disney Entertainment

11:25AM-11:55AM
Fireside | A Winning Formula: How Peacock Navigates Ad-Supported Streaming

The shift toward ad-supported streaming is in full swing. Peacock leaders discuss their pioneering journey across AVOD, HVOD, and SVOD.

Trevor Hamilton

Trevor Hamilton
Managing Director, Americas, Kochava

Ryan McConville
EVP of Ad Platforms & Operations, NBCUniversal

James Kreckler
SVP of Streaming & Data Products, Advertising and Partnerships, NBCUniversal

12:00PM-1:15PM
LUNCH Sponsored by SNAP

1:15PM-1:45PM
Fireside | Mastering the AI + Human Mix in MarTech

There’s likely no more potent incubator for the emerging technology of generative AI than the MarTech sector. But can we achieve harmony at the intersection of AI and human? Our expert panel weighs in.

Shailley Singh
EVP of Product and COO, IAB

Hamilton Radcliffe
GM of Search Ads Maven, Kochava

Ethan Lewis

Ethan Lewis
CTO, Kochava

1:45PM-2:15PM
PANEL | Performance Storytelling With Outcomes Measurement

Advancements in outcomes measurement herald a new era of performance storytelling—where marketers drive performance marketing in traditionally brand-centric mediums. How does this shift impact media buying and selling, and what’s next?

Matt Prohaska
CEO and Principal, Prohaska Consulting

Adam Fishman
VP of Ad Sales, Head of M&E, LG Ad Solutions

Jake Richardson
Global Head of CTV, Moloco

Aubriana Alvarez Lopez
Head of Data Strategy, Samsung Ads

Mike Hood
SVP of Advertising Partnerships, NBCUniversal

2:15PM-2:45PM
FIRESIDE | Buying Apple Search Ads via Strategies, Not Tactics

Learn how next-level automation changed the ASA campaign strategy playbook for full-service digital agency DEPT.

Hamilton Radcliffe
GM of Search Ads Maven, Kochava

Paige Lilly
Sr. Digital Marketing Account Manager, DEPT

2:45PM-3:25PM
PANEL | CTV & the Interactive Living Room

Shoppable ads, free ad-supported hardware, interactive experiences—the living room is the next frontier. What does this mean for marketers?

Jason Howell
VP of Sales, Media & Entertainment, Kochava

Ken Weiner
CTO, GumGum

Margaret Murphy
Senior Manager of Media Insights & Analytics, VIZIO

Mike Brooks
Global Head of Business Development & Partnerships, LG Ad Solutions

Dallas Lawrence
Chief Strategy & Communications Officer, Telly

3:25PM-4:00PM
PANEL | Data Clean Rooms: Sweeping the Future?

Data clean rooms promise trust and transparency in privacy-first data collaboration, but can they really deliver? Industry experts explore the challenges and opportunities.

Ethan Lewis

Ethan Lewis
CTO, Kochava

Saqib Mausoof

Saqib Mausoof
Chief Data Officer, Affinity Solutions

Kemal Bokhari
Head of Data, Measurement & Analytics, Dish

Joe Walsh
Head of Measurement and Attribution, Effectv, a Comcast Company

Shailley Singh
EVP of Product and COO, IAB

4:15PM
Bus Departs Sandpoint Events Center

5:00PM
Bus Departs Hotels

5:30PM
VIP DINNER at The Idaho Club Sponsored by InMobi

8:30PM
Bus Departs The Idaho Club

9:00PM
After-Party at 219 Lounge

11:00PM-12:30AM
Bus Circulates to Hotels

DAY 2 | Wednesday, February 14

7:45AM
Bus Departs Hotels

8:00AM-8:45AM
BREAKFAST Sponsored by Bidease

9:05AM-10:05AM
KEYNOTE | Teams, Talent & Trends: How the Economy Is Impacting Your Business

Is the economy normalizing? Economist Samuel Wolkenhauer offers a balanced analysis with a spotlight on inflation and the impact of labor shortages and demographics.

Samuel Wolkenhauer
Economist, Idaho Department of Labor

10:05AM-10:35AM
“Taylor”-Made: The Next Generation of Marketing Mix Modeling

How would you know that Taylor Swift concert dates impacted your sales funnel? Gary Danks, GM of AIM, explores how MMM connects the dots.

Gary Danks
GM of AIM, Kochava

10:35AM-11:30AM
PANEL | A Convergence of Channels: The New Omni-Channel Video Strategy

The rise of programmatic, outdoor digital video, and its interplay with mobile and CTV activation, are driving a renaissance for DOOH.

Grant Simmons, Head of Client Analytics, Kochava

Grant Simmons
VP of Kochava Foundry

Jonathan Gudai
CEO, Adomni

Jeremy Flynn profile picture

Jeremy Flynn
SVP of Data Products & Strategy, ClearChannel

Trevor Hamilton

Trevor Hamilton
Managing Director, Americas, Kochava

11:30AM-12:00PM
PANEL | Where’s the Money Moving?

Media channels, measurement, agencies, PMPs, upfronts, and more—where’s the money moving across media channels and solutions in AdTech?

David Simon
Global Head of Supply, Moloco

Gary Danks
GM of AIM, Kochava

Grant Cohen

Grant Cohen
Cofounder, TV Target

Matt Prohaska
CEO and Principal, Prohaska Consulting

12:00PM-1:15PM
LUNCH Sponsored by SNAP

1:15PM-2:00PM
PANEL | The Rise of Third-Party App Stores and the Promise of Free-Market App Distribution

With landmark EU legislation as a major catalyst, the proliferation of third-party app stores will increase in 2024 and beyond. What does this newfound independence spell for the industry?

Mike Shields
Analyst at Next in Media

Abhinav Mohan
VP & GM of Global Performance Revenue, InMobi

Taylor Morris
VP of Technical Operations, Digital Turbine

Terrence Coles
Director of Sales Enablement, Kochava

2:00PM-2:40PM
PANEL | Privacy Across Mobile Platforms: What Coming Changes Mean for Marketers

How will SKAN 6, Privacy Manifests, and IP Private Relay changes potentially impact iOS—and how can we expect Privacy Sandbox to change established norms on Android?

Ethan Lewis

Ethan Lewis
CTO, Kochava

Anurag Agrawal
SVP and GM of Product, InMobi App Performance Solutions

Michele Webb
Head of Sales, Americas, Bidease

Jared Moscow
Director of Product, Privacy & Addressability, IAB

2:40PM-3:15PM
Navigating the Future: Kochava Product Roadmap Insights

General managers across Kochava, AIM, and Search Ads Maven share product roadmap insights for 2024 and beyond.

Jason Hicks, VP of Marketing & Client Services, Kochava

Jason Hicks
GM of m/OS Platforms, Kochava

Gary Danks
GM of AIM, Kochava

Hamilton Radcliffe
GM of Search Ads Maven, Kochava

3:15PM-3:25PM
Summit 2024: Key Takeaways

Trevor Hamilton

Trevor Hamilton
Managing Director, Americas, Kochava

3:25PM-3:55PM
FIRESIDE | State of the AdTech State: A Next in Media Live Podcast

Mike Shields
Analyst at Next in Media

Charles Manning, CEO, Kochava

Charles Manning
CEO, Kochava

4:15PM
Bus Departs Sandpoint Event Center

5:15PM
Bus Departs Hotels

5:30PM
Taste & Sip Sandpoint

9:00PM
The Rub Live at The Hive Sponsored by Moloco

11:00PM-12:30AM
Bus Circulates to Hotels

DAY 3 | Thursday, February 15

8:30AM
Buses Depart Hotels

9:30AM
Brunch at Chimney Rock Sponsored by Digital Turbine

10:30AM
Snow Fun on Schweitzer Mountain

3:00PM
Après-Ski Party at Chimney Rock Sponsored by LG Ad Solutions

Check Out the Kochava Summit 2023 Trends Report.

Get a Taste of Kochava Summit from Previous Years!

Click here for more Info
 

One of the best times in the year to meet people and learn some great stuff!

Oliver Birch | Director of Marketing, Hothead Games

 

The content was fantastic, and all the fun activities around the conferences were great and perfectly organized.

Etienne Lamandé | Head of Mobile Acquisition, Betclic Group

 

The event was awesome. I look forward to attending next year and getting more involved with your team on events.

Alex Merutka | CEO & Founder, Craftsman+

“I get more value from 3 days in Sandpoint with a select crew of mobile marketers than I do from any other mobile conference. The people, content, hospitality, and location make the Kochava Summit a unique event that I will keep coming back to. Look forward to the next one.”

Adam Woods | Account Executive – Ad Sales, Amazon