KOCHAVA WEBINAR

Beyond Fragmented Signals: Unifying Linear TV + CTV for Cross-Platform ROI
Join industry leaders from Kochava, Samba TV, and Next in Media for an essential discussion on revolutionizing cross-platform TV advertising through unified measurement and attribution. As linear continues to capture $billions in ad spend and CTV capacity explodes, brands and agencies need always-on, consistently measured performance across both linear and digital TV platforms at scale.
This is a must-attend event for
- Brand marketers managing cross-platform TV budgets
- Agency strategists optimizing omnichannel campaigns
- Media planners seeking unified attribution insights
- Marketing executives evaluating linear vs. CTV effectiveness

October 29, 2025 | 10:00 AM PDT
Register for Webinar
Meet the Speakers

Michael Shields
Founder


Aden Zaman
CCO


Grant Simmons
VP, Foundry


MODERATOR
Jeffrey Richardson
Director, Product Marketing
