KOCHAVA WEBINAR

Zero-Click Marketing: Winning in the Age of AI-Powered Search

Have you watched your organic traffic plummet? You’re not alone. Brands are reporting drops of up to 80% as AI-driven search rewrites the rules of digital marketing. In an increasingly zero-click world, where as much as 50% of all searches end without a site visit, how can brand and performance marketers continue driving growth and prove the value of their efforts?

Join our panel of marketing experts to learn how to structure content for citations and ranking, build trust and authority, integrate earned media into your paid strategy, and measure success when you’ve no clicks to count. We’ll share our own experiences, what we’ve tested, resources we’re relying on, and what customers and partners report about this shift that’s impacting the playbook for every marketer. We’ll also look to the future, exploring emerging ad formats in AI answers and the critical concept of “signal traceability” to ensure that your brand gets found.