Kochava is the industry leader in configurable attribution, giving marketers unmatched flexibility in refining lookback windows, customizing reengagement conversion events, and setting the rules of attribution across paid and owned media campaigns.
With strict adherence to first-in first-out (FIFO) data processing protocols, rest assured that your attribution is accurate and precise. We’ll never process impressions before clicks or clicks before installs.
Defend your ad spend from ad fraud with best-in-class fraud prevention solutions. Activate our Global Fraud Blocklist, plus tailor your defenses with a build-your-own (BYO) blocklist and custom Traffic Verifier rules.