CASE STUDY JTNDcCUyMHN0eWxlJTNEJTIydGV4dC1hbGlnbiUzQSUyMGNlbnRlciUzQiUyMiUzRSUzQ2IlM0VWRVJUSUNBTCUzQSUzQyUyRmIlM0UlMjAlM0NzcGFuJTIwc3R5bGUlM0QlMjJmb250LXdlaWdodCUzQSUyMDMwMCUyMCUyMWltcG9ydGFudCUzQiUyMiUzRUdBTUlORyUzQyUyRnNwYW4lM0UlMjZuYnNwJTNCJTI2bmJzcCUzQiUyNm5ic3AlM0IlN0MlMjZuYnNwJTNCJTI2bmJzcCUzQiUyNm5ic3AlM0IlM0NiJTNFU09MVVRJT04lM0ElM0MlMkZiJTNFJTIwJTNDc3BhbiUyMHN0eWxlJTNEJTIyZm9udC13ZWlnaHQlM0ElMjAzMDAlMjAlMjFpbXBvcnRhbnQlM0IlMjIlM0VLT0NIQVZBJTIwUFVCTElTSEVSJTIwU1VJVEUlM0MlMkZzcGFuJTNFJTNDJTJGcCUzRQ== TAKEAWAYS Frameplay is pioneering innovation in the…
October 21, 2021
In-Depth Attribution for Stronger LTV
CASE STUDY 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 TAKEAWAYS Tap Anywhere develops top-quality casual games…
October 8, 2021
Optimizing iOS Acquisition Through the SKAdNetwork
CASE STUDY 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 TAKEAWAYS Black Bears is a mobile game…
October 8, 2021
Measuring Millions of Puzzle Gamers
CASE STUDY 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 TAKEAWAYS Teskin Games is a mobile gaming…
September 30, 2021
Real-Time Analytics for Real-Time Gaming
CASE STUDY JTNDcCUyMHN0eWxlJTNEJTIydGV4dC1hbGlnbiUzQSUyMGNlbnRlciUzQiUyMiUzRSUzQ2IlM0VWRVJUSUNBTCUzQSUzQyUyRmIlM0UlMjAlM0NzcGFuJTIwc3R5bGUlM0QlMjJmb250LXdlaWdodCUzQSUyMDMwMCUyMCUyMWltcG9ydGFudCUzQiUyMiUzRUdBTUlORyUzQyUyRnNwYW4lM0UlMjZuYnNwJTNCJTI2bmJzcCUzQiUyNm5ic3AlM0IlN0MlMjZuYnNwJTNCJTI2bmJzcCUzQiUyNm5ic3AlM0IlM0NiJTNFU09MVVRJT04lM0ElM0MlMkZiJTNFJTIwJTNDc3BhbiUyMHN0eWxlJTNEJTIyZm9udC13ZWlnaHQlM0ElMjAzMDAlMjAlMjFpbXBvcnRhbnQlM0IlMjIlM0VBTkFMWVRJQ1MlM0MlMkZzcGFuJTNFJTNDJTJGcCUzRQ== TAKEAWAYS Sandstorm Interactive is a mobile (iOS…
September 29, 2021
Racing Towards Stronger Revenue Insights
CASE STUDY JTNDcCUyMHN0eWxlJTNEJTIydGV4dC1hbGlnbiUzQSUyMGNlbnRlciUzQiUyMiUzRSUzQ2IlM0VWRVJUSUNBTCUzQSUzQyUyRmIlM0UlMjAlM0NzcGFuJTIwc3R5bGUlM0QlMjJmb250LXdlaWdodCUzQSUyMDMwMCUyMCUyMWltcG9ydGFudCUzQiUyMiUzRUdBTUlORyUzQyUyRnNwYW4lM0UlMjZuYnNwJTNCJTI2bmJzcCUzQiUyNm5ic3AlM0IlN0MlMjZuYnNwJTNCJTI2bmJzcCUzQiUyNm5ic3AlM0IlM0NiJTNFU09MVVRJT04lM0ElM0MlMkZiJTNFJTIwJTNDc3BhbiUyMHN0eWxlJTNEJTIyZm9udC13ZWlnaHQlM0ElMjAzMDAlMjAlMjFpbXBvcnRhbnQlM0IlMjIlM0VSRVZFTlVFJTIwTUVBU1VSRU1FTlQlM0MlMkZzcGFuJTNFJTNDJTJGcCUzRQ==ODD Games is a video development company that…
September 22, 2021
Bolstering the Marketing Strategy with Mobile Measurement
CASE STUDY 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 TAKEAWAYS In the Past 30 Days Funovus…
March 22, 2021
Traffic Verification Cleans up Ad Fraud in Gaming Campaigns
CASE STUDY JTNDcCUyMHN0eWxlJTNEJTIydGV4dC1hbGlnbiUzQSUyMGNlbnRlciUzQiUyMiUzRSUzQ2IlM0VWRVJUSUNBTCUzQSUzQyUyRmIlM0UlMjBHQU1JTkclMjZuYnNwJTNCJTI2bmJzcCUzQiUyNm5ic3AlM0IlN0MlMjZuYnNwJTNCJTI2bmJzcCUzQiUyNm5ic3AlM0IlM0NiJTNFU09MVVRJT04lM0ElM0MlMkZiJTNFJTIwVFJBRkZJQyUyMFZFUklGSUVSJTNDJTJGcCUzRQ== CHALLENGE The app team of a major…
October 8, 2020
TapBlaze Maximizes User LTV with Kochava
CASE STUDY Founded in 2013, TapBlaze is an agile, innovative…
August 1, 2019
Segmenting to Increase Retention
JTNDcCUyMHN0eWxlJTNEJTIydGV4dC1hbGlnbiUzQSUyMGNlbnRlciUzQiUyMiUzRSUzQ2IlM0VWRVJUSUNBTCUzQSUzQyUyRmIlM0UlMjBHQU1JTkclMjZuYnNwJTNCJTI2bmJzcCUzQiUyNm5ic3AlM0IlN0MlMjZuYnNwJTNCJTI2bmJzcCUzQiUyNm5ic3AlM0IlM0NiJTNFU09MVVRJT04lM0ElM0MlMkZiJTNFJTIwQVVESUVOQ0UlMjBTRUdNRU5UQVRJT04lMjAlMjYlMjBTWU5ESUNBVElPTiUyNm5ic3AlM0IlMjZuYnNwJTNCJTI2bmJzcCUzQiU3QyUyNm5ic3AlM0IlMjZuYnNwJTNCJTI2bmJzcCUzQiUzQ2ElMjBocmVmJTNEJTIyaHR0cHMlM0ElMkYlMkZzdG9yYWdlLmdvb2dsZWFwaXMuY29tJTJGa29jaGF2YS13ZWIlMkYyMDE5JTJGMTAlMkZDYXNlLVN0dWR5LUdBTUlORy0xLnBkZiUyMiUyMHRhcmdldCUzRCUyMm5vbmUlMjIlM0VET1dOTE9BRCUyMFBERiUzQyUyRmElM0UlM0MlMkZwJTNF PROBLEM A casual, puzzle gaming app with over 50K…