Authorized Agency Partners will be able to Leverage the Kochava Platform to its Maximum Potential
SANDPOINT, Idaho — March 31, 2021 — Kochava, the leading real-time data solutions company for omni-channel attribution and measurement, today announced the Kochava Authorized Partner Program. This newly formed program will help agencies enable brands to maximize growth.
The Kochava Marketers Operating System™ (m/OS) is the foundation for marketing success across the largest enterprise brands in the world. As a Kochava Authorized Partner, agencies will be equipped to leverage the Kochava platform to its maximum potential on behalf of brand advertisers.
“Since our inception, Kochava has been developing tools for the supply and demand side of the advertising industry,” said Jason Hicks, EVP Growth at Kochava. “Our mission has always been to help marketers succeed by becoming experts and facilitating their work in supporting a brand’s growth and this program does just that.”
To help strengthen an agency’s skills to maximize Kochava’s platform, as an authorized partner, agencies will be required to attend Kochava discovery sessions focusing on key marketing functions of the Kochava Marketers Operating System™. Through each discovery session, agencies will receive in-depth training and engage in discussion around the ins and outs of attribution, user engagement, fraud prevention, identity solutions, and much more. The full course catalogue includes:
- Measurement and attribution (required)
- iOS 14 & SKAdNetwork
- Fraud Prevention
- User Engagement
- Over the top (OTT) and connected TV (CTV) measurement
- Identity Solutions
- Subscription Management
- MediaLift™ services to determine incremental lift
Once you become a Kochava Authorized Partner, you will be listed as such in the Kochava Media Index, the largest advertising database in the world. Kochava will also provide marketing support materials and a badge to display on your website.
Director of Public Relations