Case Studies
April 22, 2016

With Kochava, Detailed Insight into Mobile Attribution Data Translates to Higher ROI for Rosetta Stone

Rosetta Stone was founded in 1992 with the goal of…
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BlogCase Studies
January 4, 2016

Blend of Accurate Measurement and Attribution with Kochava Prove to be a Winning Strategy for KIXEYE

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Case Studies
June 25, 2015

案例分析: Kochava帮助Backflip Studios实现总收入翻番 |

摘要 从最初的翻盖手机游戏,到智能手机游戏,比如Madden NFL(疯狂橄榄球),Kevin King的游戏编程职业生涯已跨过了十多个年头。 然而,直到Kevin King于2008年建立了自己的手机游戏工作室,Neon Games,付费用户获取及其归因的真正意义才变得清楚起来。 Kevin的Casino系列游戏被用户评价为4.5星级,并被列入了苹果的“最新热点”清单。但是King反思了由于过于以自然吸引力吸引用户而忽略了获取付费用户,最后造成主要绩效指标 下降的原因。 快进到2015年,由开发者转为营销经理的Kevin,吸取了他得到的教训,促成了Backflip工作室的快速成长,这是一个基于科罗拉多州Boulder的iOS和安卓游戏开发商和发布商。它的投资组合包括获得极大成功的Paper…
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BlogCase Studies
June 17, 2015

How Backflip Studios doubled gross revenue from paid mobile acquisition, thanks to Kochava |

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