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Blog

Navigating Google Privacy Sandbox - Part 1
EducationStrategic Consulting
April 3, 2024

Navigating Google Privacy Sandbox Part 1: Webinar Q&A

Answers to your questions from the Kochava Foundry webinar Grant…
Grant Simmons
Love0
Marketing Mix Modeling (MMM) is Having a Moment
EducationMeasurement & Attribution
March 26, 2024

Marketing Mix Modeling (MMM) Is Having a Moment

Enhancements to MMM make it a powerful tool for advertisers…
Matt Goodrich
Love0
Exploring MMM With Meta and Pixel Federation
Marketing Mix Modeling
March 20, 2024

Exploring MMM With Meta and Pixel Federation

Key takeaways from an expert MMM panel at Gamesforum Barcelona…
Jeff Richardson
Love1
Sifting Through Google Privacy Sandbox for Android
EducationPrivacy
March 12, 2024

Sifting Through Google Privacy Sandbox for Android

How to become an early testing partner with Kochava Google…
Jeff Richardson
Love6
The Marketer's Guide to OTT & CTV
Press
March 12, 2024

The Marketer’s Guide to OTT & CTV

Leslie Amadio
Love0
Measuring Incrementality & Lift: Webinar Q&A
EducationStrategic Consulting
March 5, 2024

Measuring Incrementality & Lift: Webinar Q&A

Answers to your questions from the Kochava Foundry webinar Grant…
Grant Simmons
Love0
Kochava & M&C Saatchi Performance logos
Press
February 28, 2024

Kochava Announces Global Agency M&C Saatchi Performance as New Authorized Agency Partner

M&C Saatchi Performance, an award-winning global growth marketing agency that…
Leslie Amadio
Love1
Adomni & Kochava Logos
Press
February 19, 2024

Adomni and Kochava Unveil New Solution For CTV To Drive Incrementality

Leslie Amadio
Love0
Strategic ConsultingEducation
February 13, 2024

All Things iOS: Webinar Q&A

Answers to your questions from the Kochava Foundry webinar Grant…
Grant Simmons
Love0
Third-Party Cookie Deprecation is Almost Fully Baked
News & Updates
February 6, 2024

Third-Party Cookie Deprecation Is Almost Fully Baked

Minimal impacts to Kochava and what marketers need to know…
Jeff Richardson
Love2
Why Companies are Opting for MMM Solutions
Marketing Mix Modeling
February 2, 2024

Why Companies are Opting for MMM Solutions

Gary Danks
Love0
Strategic ConsultingMeasurement & Attribution
January 24, 2024

Precision-Tailored Lift Measurement Solutions for Marketers

Whether you are an advertiser or a publisher, Kochava has…
Grant Simmons
Love1
Kochava and Perform[cb]
Press
January 17, 2024

Kochava Teams Up with Perform[cb] as New Authorized Agency Partner for Powerful Performance Marketing

Kochava, the leading real-time data solutions company for omni-channel attribution…
Leslie Amadio
Love2
Kochava Support for Meta’s New Install Referrer
Product UpdatesNews & Updates
January 16, 2024

Kochava Support for Meta’s New Install Referrer

Android-specific measurement solution benefits advertisers App install reporting on Meta…
Jeff Richardson
Love2
Take Your CTV Advertising Over the Top in 2024
CTV
January 15, 2024

Take Your CTV Advertising Over the Top in 2024

Leverage these four insights to boost your advertising strategy in…
Jeff Richardson
Love0
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