Holistic Mobile Attribution and Measurement for Any App
No matter your goals or KPIs, we have you covered with solutions and tools for every app vertical.
A Single Source of Truth Across Omnichannel Media
Gather your campaign data across paid and owned media, devices, and platforms into one dashboard for independent, unbiased attribution. Understand where your best customers are coming from and optimize campaigns for maximum return on ad spend (ROAS).
Measure the Unmeasurable
Don’t be limited by standard integrations. Kochava supports measurement across not just mobile social and programmatic channels, but also out-of-home and digital-out-of-home, OTT and CTV, Linear TV, and beyond. Ask about our unique publisher partnerships.
Boost App Adoption for Better Retention & Loyalty
Customer stickiness increases with mobile app adoption. Kochava SmartLinks™ delivers friction-free deep linking tools to get more customers into your app. Even turn SmartLinks into QR codes for increased user engagement across your mobile apps and website.
Fight Back Against Fraudsters
Don’t let fraudsters attack your ad spend unchecked. Have complete confidence in your campaign and app data with industry-best fraud prevention against SDK spoofing, click flooding, install hijacking, and more.
See How Brands Grow and Save With Kochava
Want to learn how attribution works?
Watch App Attribution 101: Secrets to Smarter Ad Spend
Invest in Your Success on Apple Search Ads
Seamlessly measure all of your campaigns on Apple Search Ads (ASA) via Kochava’s out-of-the-box support for the AdServices framework with keyword-level reporting, analytics, and insights.
Looking to more effectively scale on ASA? Search Ads Maven is a best-in-class suite of productivity and automation tools that empowers ASA marketers to:
- View keyword-level ROAS by in-app event goals
- Reduce CPA and/or CPG by 30% or more
- Manage bids and campaigns automatically
- Optimize brand protection and share of voice in the App Store
Fine-tune Your Strategy With More App Growth Tools
Premier iOS Support
Kochava ensures secure, privacy-first measurement of all your user data across Apple devices and complete support for SKAdNetwork attribution.
Predictive Churn Modeling
Boost overall user LTV with highly accurate predictive churn modeling. Know which users are most likely to churn and reengage them before they do.
Data & Analytics
Dig into customer app transactions without limits. Extract actionable strategic insights through analytics, reports, and a built-in SQL query prompter.
Dynamic audience activation
Segment lapsed customers for reengagement or your top rewards members as a seed for a lookalike model. Use Kochava Audiences to segment and activate your first-party customers dynamically.
Media Cost Aggregation
Measure your omnichannel ad spend data in one dashboard and streamline your ROAS equation to maximize acquisition and reengagement efforts.
Identity Resolution
Connect the dots between devices, platforms, and channels for a complete view of your users as they move through your app with IdentityLink®.