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All FAA Customers: Important Steps Related to Your User Privacy Policy & Consent Management

By March 3, 2020November 29th, 2023Measurement & Attribution, News & Updates 4 Min Read

Free App Analytics® (FAA) customers must take action and respond no later than March 31st.

Intellilgent consent management for data privacy and consent

Kochava takes user privacy very seriously. With the launch of the California Consumer Privacy Act (CCPA) on January 1st, 2020, and other forthcoming user privacy and consent regulations, Kochava is taking steps to support Free App Analytics® customers.  


Please include the following language word-for-word (without any changes) in your User Privacy Policy:

We collect the following categories of your personal information and may sell it to third parties: identifiers, commercial information, internet or other electronic network activity information, geolocation data, and inferences drawn from these categories.  

Once this step is complete, please send an email to with the URL of your User Privacy Policy.


If you have end-users within a jurisdiction(s) that requires you to capture consent and you have not implemented a consent management solution, we require the adoption of Kochava’s consent management platform no later than March 31st, 2020

To download our latest SDK and for instructions on implementing consent management, visit:

Please be advised that Kochava will be forced to deactivate your account after March 31st, 2020 if your app(s) have not been updated. 

Read more about Kochava’s own privacy policy here or email us: