Free App Analytics®

Stop guessing why your app isn’t growing. Unify actionable insights vital to scaling your growth on mobile and CTV.

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What You Can Do for FREE With Free App Analytics

Measure your users on mobile & CTV platforms
Attribute acquisitions and reengagements to paid & owned media
Deduplicate conversions across partners & channels
Optimize your customer experiences with deep linking
Protect campaign spend from ad fraud
Maximize growth, retention & lifetime value

A Single Source of Truth Across Omnichannel Media

Unify your data across campaigns, devices, and platforms into one dashboard. Understand where your best users come from and optimize campaigns for maximum return on ad spend (ROAS).

Grow With the Best

Through a single, lightweight SDK, Free App Analytics connects you with top super publishers and self-attributing network (SAN) partners.

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Real-Time Analytics for Quick Insights

Measure installs and in-app events across devices and platforms to monitor user engagement.
Cross-compare campaign performance among your media partners to optimize investment.
Monitor daily active users (DAU), revenue per user (RPU), sessions, and more.

Manage User Privacy & Consent

Use Intelligent Consent Manager® to configure user consent prompt dialogues.
Get out-of-the-box support for Apple’s AppTrackingTransparency (ATT) framework.
Streamline adoption of SKAN, AAK, and other privacy-enhancing technologies.

Intellilgent consent management for data privacy and consent

Scale Growth With Engagement Tools

Deploy deep links to optimize user experiences and maximize conversion rates. Download our free Deep Linking Guide.
Activate reengagement campaigns to keep the users you’ve already acquired and boost lifetime value.
Leverage your owned media to drive growth without spending precious ad dollars.

Getting Started Is Easy

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FAQ

Is Free App Analytics really free?

Yes, Free App Analytics by Kochava is a no-cost, 100% free platform. No credit card is required at signup.

When the mobile and/or CTV apps you measure with Free App Analytics start to grow, it’s possible you’ll eventually exceed the monthly usage allotments of 10,000 attributed conversions* and/or 500,000 app events. If your account exceeds either free usage allotment, our support team will contact you about upgrade options for your growing business.

*Attributed conversions definition: A user acquisition (e.g., app install) attributed to a media source and/or a reengagement (e.g., post-install event) attributed to a media source. Media sources can include paid and owned media.

Does Free App Analytics work for connected TV or streaming apps?

Yes, you can use Free App Analytics to measure apps on connected TV (CTV) platforms such as Roku, VIZIO, LG, TitanOS, Fire TV, Android TV, Apple TV, and any other platform for which Kochava offers a software development kit (SDK) integration. Free App Analytics can also measure mobile apps on Android, iOS, and Huawei.

Does Free App Analytics include deep linking?

Yes. Deep linking and deferred deep linking support is included with Free App Analytics. Users can also access Kochava SmartLinks to create multi-platform deep links for use across owned media applications. Deep linking provides a much better user experience and can boost conversions rates by 40% or more.

What types of ad networks and media can I measure through Free App Analytics?

Free App Analytics enables app marketers to measure paid and owned media campaigns. Kochava SmartLinks provide multi-platform deep links perfect for measuring owned media campaigns on email, web, SMS/text, blogs, and more.

Paid media can also be measured across any media partner or ad network that uses a self-attributing network (SAN) integration. SAN partners include all major super publishers, including Google Ads, Meta/Facebook/Instagram, Apple Ads, Snap, TikTok, Yahoo DSP, NBCUniversal, Google DV360, VIZIO Ads, LG Ad Solutions, TitanOS, and Samsung Ads.

What customer support is available with Free App Analytics?

Support is available with Free App Analytics via online support tickets. Typical ticket response time is 24 hours or less. Online support documentation is available at support.kochava.com.

Support ticket requests can be sent to support@kochava.com.

Paid Kochava plans come with advanced support options that include faster response times, a dedicated email alias, live video calls and training sessions, and more.

How do I get started with Free App Analytics?

Start by creating a free account. Once your account is approved, you’ll be able to log in and add your app profiles for any mobile and/or CTV apps you want to measure. Once that’s done, you can follow support documentation to integrate the Kochava SDK into your app(s), then update your app in the appropriate app store(s). Once your app is live with Kochava, you can measure and attribute conversions across your paid and owned media growth efforts.