Kochava Cost enhancements, partner integrations updates, and more
March was an active month at Kochava across Product Engineering & Development, as well as Integrations. Please read on for a quick review of key product and partnership updates. To receive these updates on a regular basis, be sure to subscribe to our newsletter.
Kochava Cost enhancements
With the launch of the new Kochava Cost on February 1st, March was witness to continued developments.
- A new Currency filter was added to Cost Overview and Cost Explorer analytics views
- Updates and optimizations were applied to the following cost integrations:
- Google Ads
Additionally, legacy cost tools and features within the dashboard were deprecated as of March 31st, 2022. Legacy cost reporting is still being supported to give clients access to historical cost data. Deprecation of legacy cost reporting will be announced in the future.
If you’re interested in consolidating your ad spend data across your advertising partners in one dashboard, connect with your Kochava Client Success Manager or email Support@Kochava.com. To learn more about the new Kochava Cost, visit this web page.
Network & Partner Integrations
The Kochava Integrations team onboarded several new partners for campaign measurement & attribution, as well as processing updates and optimizations across a flurry of existing partners. The following table showcases the list of significant partner updates this month.
|New Integrated Partners||Integrated Partner Updates|