The Simplest and Easiest Transition
Kochava has experience transitioning customers of all sizes from other vendors. It’s not as challenging as you may think, and we stand ready to support your needs. Contact us today to get started.
For current Tune customers
Because of our existing integration with Tune, customers can utilize the Traffic Import tool. The tool allows for a quick and seamless transition from Tune directly to Kochava with no data loss.
Kochava will:
- Provide customers with a campaign onboard experience with zero downtime transitions from Tune to Kochava
- Provide an SDK that will mirror all of the Tune SDK APIs, allowing for a drag-and-drop migration solution without re-instrumentation of the SDK
- Reroute server-to-server traffic for any client not wanting to re-engineer their integration, allowing for a simple swap of endpoint URLs
- Have the only data onboarding solution for both install and user-engagement events, and can create a point-in-time transition for campaign switchovers and full deduplication
New Simple and Flexible Pricing Models
We will work with you to get the model you need and the price you want. Explore our pricing here.
Fraud Detection & Abatement
Kochava is leading the charge against mobile ad fraud. The Kochava platform delivers over 10% in media spend efficiency and offers the most powerful fraud abatement and detection tools in the digital advertising industry. We routinely save companies 15% and frequently cut client click volumes by 85% or more while simultaneously increasing install volumes since the money is finally getting to the right partners.
- Other platforms offer limited protection with as few as four detection points
- Kochava has pioneered the best Fraud Prevention Suite in the industry with 14 detection algorithms, along with 12 additional in beta, a full abatement suite, and use of our customizable Fraud Blocklist and Traffic Verifier
- Kochava has an entire team dedicated to protecting clients’ data and data integrity that commonly identifies new types of fraud and works alongside clients to develop custom traffic thresholds for their account
- No ulterior motives; we have no stake in the process except in saving our clients money
Your Data is Your Data
We take your privacy seriously; your data is your data. We do not use your data for any purpose, other than to help you mitigate fraud.
Configurable Attribution
Configurable attribution is one of the most powerful tools at a marketer’s disposal, and Kochava offers the most robust controls available. The Kochava Attribution Engine is unbiased, comprehensive and immediate. By considering every available data point (impressions, clicks, installs, and events) before determining the winning engagement, the attribution decision is final. This decision is actionable via real-time postbacks, data syndication, and reporting. Attribution factors, in order of priority, are: lookback window, match integrity, click time, user intent, and single-chance attribution.
- Kochava has best-in-class configurable attribution available, including:
- Attribution configurations are available down to the campaign or creative level
- Treat different campaign types, or different creative types differently, even from the same media partner
Audience Insights
The Kochava Collective includes more than 3 billion device profiles across a combination of first-party SDK data and validated third-party data sources. In addition to activating audiences from within the Collective, you can also upload an audience and see a snapshot of its attributes.
- Visualize the top attributes of your audience with a single click
Integrated Network Partners
Kochava customers enjoy the largest selection of official network and publisher integrations in the industry. The Kochava platform features comprehensive support for every integrated advertising network and publisher across platforms and integration types.
- Kochava has 3,800+ media partner integrations
Analytics and Reporting
With the Kochava platform, marketers can sort by every data point, create cohorts of users, and export any data set in a variety of formats with a single click. Track the lifetime value (LTV) of your users and analyze true return on investment (ROI), by cohort or user.
- Analytics
- Kochava offers 13 interactive views with full cohorting functionality
- Kochava offers 14 unique reports, including full row-level data access (for free), scheduling, and custom report creation
- With Kochava query, custom reports can be created to meet any need. Once created, these custom reports are accessible directly in the reporting dashboard.
Deep Linking and User Redirection
With SmartLinks, marketers can ensure a friction-free user flow by combining deep linking technologies with branded landing pages and dynamic routing by platform.
- Kochava offers full support for deep linking, including Universal Links, App Links, and URI links
- Full control of the user flow from ad to store to app
- Text-me-the-app and landing pages are both offered by Kochava
Push Notification Support
Engagement push notifications by Kochava makes it simple for app marketers to find the ideal audience timing, frequency, and messaging to maximize engagement and ultimately the lifetime value of users. We provide the right features to reach audiences through contextual push messages based on in-app, behavior-driven triggers.
- Kochava has a full push notification system, including auto-optimization, A/B/n testing, and SMS support
- Track and attribute user engagement to push campaigns for a better view of your owned media ROI
- Track uninstalls directly alongside all other measurement data