The Kochava Marketers Operating System™ (m/OS) seamlessly integrates omni-channel marketing solutions for advertisers and publishers in one operational platform.
Measurement & Attribution Plans for Advertisers
FREE
Free App Analytics™
$0/month
Includes 10K conversions/month
No budget? No problem. Kickstart your omni-channel growth journey with the same core tools used by enterprise-grade brands.
Top Features Include:
- Mobile & CTV App Analytics
- Campaign Attribution
(Owned Media & Self-Attributing Networks Only) - Media Planning
- Apple SKAdNetwork Support
- A/B/n Testing
- Cross-Platform Mobile App Analytics
- Summary Performance Reports
- Deep Linking
- Fraud Prevention
- GDPR & CCPA Consent Management
Free Trial
Foundation
Starting at $100/month
2￠ per conversion (includes 5K conversions/month)
$100/month
You’re off and running and it’s time to scale. Unlock enhanced tools, row-level reporting, and take more control over your attribution rules to optimize your media mix strategy.
Everything in Free App Analytics, plus:
- Web SDK & Cross-Device IdentityLink
- Campaign Attribution (All Integrated Media Partners)
- Configurable Attribution by App and Partner
- Enhanced Multi-Platform Deep Linking
- Universal Links and App Links
- Quick Response (QR) codes
- Row-Level Event Reporting
- Analytics Audience Export
- Raw Data Query (100 queries/month)
Free Trial
Enterprise
Starting at $2,000/month
1￠ per MAU (includes 200K MAU/month)
Explore limitless potential to optimize your omni-channel media mix for the highest return on ad spend. Tailor fraud prevention, measure ad spend, and analyze your data with unprecedented flexibility.
Includes Everything in Foundation, Plus:
- Measurement for All Connected Devices
- Tracker-Level Configurable Attribution
- Dynamic Audience Activation
- Media Cost
- Ad Revenue
- Predictive Churn Modeling
- Fraud Console and Custom Fraud Prevention
- Raw Data Query (Unlimited Queries/month)
- Custom Data Postbacks
Additional Services and Solutions
Foundry™ Strategic
Services
Custom Pricing
Hourly and project-based rates available
Kochava Foundry is a specialized team of expert data analysts who execute custom research and strategies for enterprise brands, helping you harness powerful insights from your data to maximize growth.
Top Services:
- Marketing Strategy Consulting
- Advanced Measurement
- Incremental Lift Studies
- Custom Fraud Mitigation
- And More
The Kochava
Publisher’s Suite
Custom Pricing
CPM rates based on transaction volume
A suite of tools to enable premium ad inventory partners to power outcomes-based measurement for their advertisers, while protecting their first-party data.
Top Features Include:
- Hosted Ads Measurement
- Outcomes-based Performance Reporting
- Integration Support for Kochava and other MMPs
- Data Postbacks for Campaign Optimization
Search Ads Maven
Powered by Kochava
Flexible Plans
based on Apple Search Ads spend
An Apple Search Ads (ASA) campaign management platform that combines competitive analysis & keyword intelligence, MMP data for custom goal optimization, and unparalleled automation to help you scale on ASA and maximize ROAS.
Top Features Include:
- Automation Studio
- Automated Rules and Alerting
- MMP Integration for Custom Goal Setup
- Enhanced Keyword Intelligence
- Campaign Generator
- And More
AIM
By Kochava
Custom Pricing
based on app models and ad spend
A next-generation marketing mix modeling (MMM) platform designed to specifically address the challenges faced by UA marketers. Future-proof your marketing measurement for the privacy-first age.
Top Features Include:
- Best-in-Class MMM Learning Models
- Optimized Budget Planning
- Powerful Scenario Planner
- Integration Support for Kochava and All Other MMPs
- Works on Privacy-First, Aggregated Data
Have questions? Not sure what plan to choose?
Compare Plans
FREE APP ANALYTICS
FOUNDATION
ENTERPRISE
Measurement & Attribution
Campaign Attribution (Paid & Owned Media)
Configurable Attribution
Cross-Device Attribution Configurability
(Partner Level)
(Partner Level)
(Partner and Tracker Level)
Customize Lookback Windows by Attribution Method
(Partner Level)
View-Through Lookback Window Scalability
Fixed Default
24 Hours – 1 Minute
24 Hours – 1 Minute
Click-Through Lookback Window Scalability
Fixed Default
30 Days – 1 Minute
30 Days – 1 Minute
Set Custom Traffic Verification Rules
Media Partner Integrations
Self-Attributing Networks ONLY
ALL
ALL
SKAdNetwork Support
Media Planning
Connected Device Measurement
Mobile (iOS, Android, Huawei)
OTT/CTV (Roku, Apple TV, Fire TV, etc)
Web & Desktop
Gaming Console (XBox, PlayStation, etc)
Other IoT Devices (VR, Smart Home, etc.)
Media Cost & ROI
Ad Revenue
Links
Deep Linking
Deferred Deep Linking
SmartLinks™
Custom Domain Name/Vanity Links
Landing Pages
Universal Links & App Links Support
SmartLinks™ for TV
App Clips & Instant Apps Support
Quick Response (QR) Codes
User Engagement
Reengagement
A/B/n Testing
Uninstall Tracking
Predictive Churn Modeling
Dynamic Audience Activation
Fraud Prevention
SDK Install & Event Authentication
Global Fraud Blocklist
Fraud Console
Customizable Fraud Blocklist
Traffic Verifier
Identity Solutions
Consent Management for CCPA & GDPR
IdentityLink®
Data Management
User Permission & Audit
Data Retention
30 Days
(Attributed Events ONLY)
90 Days
180 Days
(>180 Days Available as ADD-ON)
Integration
SDK ONLY
SDK ONLY
SDK & S2S
Alerting
API Access
Postbacks
(Integrated Partners
Only)
(Integrated Partners
Only)
(Integrated Partners + Custom)
Query
(100 Queries/Month)
(Unlimited Queries)
Historical Traffic Import
Power Editor
Data Management - Analytics
Real-Time Cross-App Analytics
Analytics Audience Export
Analytics Audience Activation
Overview (View)
Performance (View)
Facebook Insights (View)
SKAdNetwork Insights (View)
Footprint (View)
Events Volume (View)
Event Detail (View)
Daily Active Users (View)
Monthly Active Users (View)
Revenue Per User (View)
Cost & ROI (View)
LTV (View)
Retention (View)
Retention Advanced (View)
Explorer (View)
Data Management - Reporting
SKAdNetwork Install & Conversion Summary
Network & Campaign Summary
Retention
Impression Multi-Touch Attribution (MTA)
Matched Impression
Click
Click Multi-Touch Attribution (MTA)
Install
Event
Reengagement
Media Cost
Restated Media Cost
Restated Ad Revenue
Customer Service & Support
Support
Support Ticket
Support Ticket
Dedicated Client
Success Team
Response Time
24 Hours
24 Hours
4 Hours
“You can do as many RFPs as you want but it’s always going to come back to Kochava. This is a tool that is empowering mobile growth and this is the direction we need to go for the foreseeable future.”
Nate Gasser
VP Emerging Media and Technology, Camelot Strategic Marketing & Media
Why Choose Kochava?
