SKAdNetwork

What is SKAdNetwork?

SKAdNetwork is a storekit capability provided by Apple to help advertisers determine the efficacy of their ad campaigns while increasing the privacy of Apple users.

Related Terms

AppTrackingTransparency
iOS 14
Probabilistic Attribution
SKAdNetwork Conversion Model
SKAdNetwork Conversion Value

Learn about conversion values and how to choose the right SKAdNetwork conversion model for you.

DOWNLOAD FREE GUIDE

Related Sources

Apple’s SKAdNetwork–The Most Up-to-Date Information

BLOG

iOS 14 is Almost Here. Let’s Get You Prepared.

PAGE

Kochava’s Free Growth SDK: Key Tools for Modern Marketers

BLOG

< Back to Glossary