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Industry

Industry
February 4, 2025

Data Clean Rooms: Transforming Privacy-Durable Measurement and Activation

Expert insights from Kochava webinar with IAB Tech Lab As…
Matt Goodrich
Love0
Firebase Dynamic Links Deprecation 2025: Switching to an FDL Replacement
IndustryLinks & Deep Linking
January 22, 2025

Firebase Dynamic Links Deprecation 2025: Switching to an FDL Replacement

Firebase Dynamic Links (FDL) support for existing projects ends August…
Jeff Richardson
Love1
Mobile Gaming Attribution Growth Guide: Level Up for 2025 and Beyond
Industry
December 17, 2024

Level Up ROAS: Get Your Gaming Growth Guide for 2025 and Beyond

Mobile gaming attribution insights from Kochava + TikTok for Business…
Matt Goodrich
Love0
AdAttributionKit FAQ
EducationIndustry
September 30, 2024

AdAttributionKit FAQ

Getting to know Apple’s new PET (privacy-enhancing technology) Eager to…
Jeff Richardson
Love1
The State of Digital Out-of-Home (DOOH) Advertising
EducationIndustry
September 27, 2024

The State of Digital Out-of-Home (DOOH) Advertising

Webinar insights from industry experts at DPAA and Advertiser Perceptions…
Matt Goodrich
Love1
News & UpdatesIndustry
August 23, 2024

New Streaming Services Choose Kochava for CTV Measurement & Attribution

Kochava serves more top streaming services than all other measurement…
Jeff Richardson
Love4
Woman working on laptop while holding a cookie
News & UpdatesIndustry
August 15, 2024

Google’s Great Third-Party Cookie ‘Deprecation’ Deprecation

Users get to self-regulate their own cookie jar Have you…
Jeff Richardson
Love0
Digital out-of-home (DOOH) example of across-screen creative
EducationIndustry
August 12, 2024

The Evolution of Digital Out-of-Home (DOOH) Advertising

Perspectives, measurement, and future trend insights with DPAA Digital out-of-home…
Matt Goodrich
Love0
IndustryEducation
July 11, 2024

From Couch to Cart: Shoppable TV and T-Commerce

CTV’s evolution from passive entertainment to dynamic shopping platform Among…
Chloe Huffman
Love1
News & UpdatesIndustry
April 12, 2024

iOS 17.4 Bug May Lead to Decreased ATT Opt-In Rates

Bug fix included in iOS 17.5 beta During recent testing,…
Jeff Richardson
Love1
Apple Privacy Manifest Prep Checklist
Product UpdatesIndustry
April 8, 2024

Apple Privacy Manifest Prep Checklist

Steps to take with your next iOS app update after…
Jeff Richardson
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