August 6, 2020
Apple’s New App Clips
Why you need them and how they can help with…
May 15, 2020
NEW Product Updates
Here at Kochava, we listen to our clients and continuously…
March 24, 2020
The Path Of Least Resistance For Your Users
Kochava SmartLinksTM + SingleTap Instant Installs Deep linking can increase…
December 5, 2019
Driving Growth Through Personalized User Experience
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August 15, 2019
Winning with Conquest Targeting
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August 15, 2019
Churn Modeling Boosts Retention
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August 1, 2019
Segmenting to Increase Retention
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June 30, 2016
Predicting Ad Click-Through Rate: Strategies For Incorporating State Dependence and Random Effects
Kochava brings advertisers the best tools and intel. The following post…
June 23, 2016
Celebrity Endorsement in Mobile App Marketing: Part 2
Kochava brings advertisers the best tools and intel. The following post…
June 16, 2016
Celebrity Endorsement in Mobile App Marketing: Part 1
Kochava brings advertisers the best tools and intel. The following post…
June 9, 2016
Kochava Adds Tracker-Level Configurable Attribution
Configurable attribution is one of the most powerful optimization tools…
June 9, 2016
Impact of Creative Optimization on Campaign ROI
Kochava brings advertisers the best tools and intel. The following post…
