April 1, 2021
Early Spring App Store Rejections Sound the Alarm
What you need to know before iOS 14.5 officially arrives…
March 31, 2021
Kochava Introduces Privacy Profiles
Maximizing configurability for marketers in their implementation of the AppTrackingTransparency…
March 16, 2021
Update to Kochava iOS SDK v4.4
Get support for the new Apple Search Ads and important…
March 11, 2021
Important iOS Ad Signal Updates for Media Partners
What demand-side platforms and ad networks need to do for…
March 8, 2021
What is a Mobile Measurement Partner (MMP)?
Everything you need to know about MMPs and why you…
March 1, 2021
What is SKAdNetwork, and how do you use it?
In this episode, we interview Vivian Watt, a product manager…
February 24, 2021
Are There Really IDFA Alternatives?
Attribution and targeting strategies post-ATT enforcement For months, Apple has…
February 19, 2021
Kochava Announces Integration with Snapchat for SKAdNetwork Support
Starting February 18, Kochava will be integrated with Snapchat Ads…
February 18, 2021
Choose the Right Kochava SDK for Your iOS 14 Strategy
Important considerations regarding App Clips, SKAdNetwork, and AppTrackingTransparency (ATT) framework…
February 17, 2021
Worry-Free AppTrackingTransparency (ATT) Preparedness
New Kochava feature enables seamless cut-over post-ATT enforcement The enforcement…
February 4, 2021
How to Maximize User IDFA Opt-In
Create the optimal AppTrackingTransparency (ATT) framework prompt UPDATE: Since the…
January 27, 2021
Apple’s AppTrackingTransparency (ATT) Framework and You
What the ATT framework means for your advertising measurement January…
January 20, 2021
Prepare Now for iOS 14’s AppTrackingTransparency (ATT) Framework
5 steps to put on your critical to-do list 2020…
December 16, 2020
Kochava and Facebook Align for SKAdNetwork Support
Kochava is proud to announce alignment with Facebook on the…