Measurement & AttributionProduct Updates September 18, 2026 Kochava Cost Data Recovery Plugs Holes in Your Ad Spend Data New cost data backfill enhancements improve veracity of ad spend… Jeff Richardson Love2
Deep LinkingMeasurement & AttributionProduct Updates September 15, 2026 Upgrade Now: Kochava SDK Major Version Release Update your Kochava SDK integration for enhanced deep link attribution… Jeff Richardson Love2
AIAI for MarketersProduct Updates September 9, 2026 How to Use the Ads MCP Server From Meta for Conversational Campaign Management Get started with the Media Buying Workspace for Meta inside… Jeff Richardson Love2
Deep LinkingLinks & Deep Linking August 25, 2026 How to Use Dynamic Macros for Scalable, Dynamic Deep Linking Dynamic macros enable one link to support thousands of destinations… Jeff Richardson Love3
Deep LinkingLinks & Deep LinkingProduct Updates August 11, 2026 Configure Rich Link Previews for Higher SmartLinks Conversion Rates Personalize your Kochava SmartLinks via Open Graph metadata TL;DR SummaryKochava… Jeff Richardson Love3
Product Updates July 14, 2026 Kochava Product & Partnership Updates Bulletin: Q2 2026 New Analytics Overview, self-serve incrementality testing, enhanced Kochava Audit Report… Jeff Richardson Love2
Measurement & AttributionProduct Updates June 30, 2026 Enhanced Kochava Audit Report: More Detail, Broader Coverage & Exportability Effective marketing governance starts with a complete audit trail TL;DR… Jeff Richardson Love1
Marketing Mix ModelingNews & UpdatesProduct Updates June 17, 2026 Create & Run Your Own Incrementality Tests With Kochava Get faster answers. Make more confident budget decisions TL;DR Summary… Jeff Richardson Love3
AIAI for MarketersStrategy June 10, 2026 Join the Kochava AI Workspace & Unlock Agentic Workflows Accelerate your growth with your own Kochava AI assistant TL;DR… Jeff Richardson Love1
Industry May 1, 2026 Data Connections Hub: Democratizing Outcomes Measurement & Optimization Empowering publishers to accelerate advertiser outcomes TL;DR Summary Premium publishers… Jeff Richardson Love1
IndustryMeasurement & Attribution April 24, 2026 The 6-Step Path to Switching Your MMP Without the Headache Time to switch mobile measurement partners? Here’s how to streamline… Jeff Richardson Love1
IndustryMarketing Mix ModelingProduct Updates April 13, 2026 Unifying MMM & Last Touch for a Modern Marketer’s Edge Product update unites Kochava MMM into core attribution platform TL;DR… Jeff Richardson Love1
Product Updates April 7, 2026 Kochava Product & Partnership Updates Bulletin: Q1 2026 New AI workspaces, Atlas Performance launch & postback country filters… Jeff Richardson Love1
IndustryMarketing Mix ModelingMeasurement & Attribution March 17, 2026 Attribution Fix: How App Marketers Can Find Real Signal in the Noise Balancing last touch, MMM & incremental testing for ultimate ground… Jeff Richardson Love3
Atlas PerformanceIndustry March 3, 2026 Driving Advertiser Outcomes: The Rise of the Supply Performance System Why Kochava launched Atlas Performance to empower premium publishers TL;DR… Jeff Richardson Love1