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News & Updates

Google Play Install Referrer
News & UpdatesFraud Prevention
June 18, 2019

Click Injection Unmasked: An Impact Assessment of Google’s Install Referrer API

Over a year and a half has passed since the…
Tyler Levasseur
Love3
Kochava mobile measurement
News & UpdatesPress
June 10, 2019

Metamorphosis: Our Leadership in Innovation Started in Mobile Measurement. What’s Next is Even More Exciting.

Leslie Amadio
Love0
mopub SocialV
News & Updates
May 21, 2019

MoPub Introduces Real-time Impression Level Revenue Data for Ad Views

MoPub, a Twitter company providing monetization solutions for mobile app…
Kimberly Manning
Love1
News & UpdatesStrategic Consulting
May 15, 2019

How to Avoid an Overcrowded Media Mix

Last Modified: July 22, 2025 Cutting through the noise to…
Katie Darren
Love1
KTI Q  SocialV
News & UpdatesPress
May 8, 2019

Amazon Tops Q1 2019 Industry Report Ranking Digital Media Partner Performance

Leslie Amadio
Love0
OneNDone SocialV
News & UpdatesStrategic Consulting
April 16, 2019

New Ways to Grow Your Audience

Today’s marketer is data-driven. More than simply connecting our clients…
Katie Darren
Love0
PredictiveChurn SocialV
News & UpdatesStrategic Consulting
April 3, 2019

Beating the User Attrition Curve with Predictive Behavior Modeling

Today’s marketer is data-driven. More than simply connecting our clients…
Katie Darren
Love1
ClickAuth SocialV
News & Updates
March 18, 2019

Drive LTV with Kochava + Google App Campaigns for Engagement

First launched in 2015, Universal App Campaigns (UAC), now known…
Jeff Richardson
Love0
ClickAuthentication Social
News & Updates
March 8, 2019

Kochava & Liftoff Partner to Stop Click Fraud

Click fraud takes many forms and is the most common…
Jeff Richardson
Love0
BlogBlank
News & UpdatesPress
February 18, 2019

Kochava Launches Deterministic Attribution for Mobile Web

Leslie Amadio
Love0
BlogBlank
News & UpdatesPress
February 15, 2019

Kochava Announces Latest Enhancements to IdentityLink®, Giving Marketers a Clearer View of Their User Journeys

Leslie Amadio
Love0
KTI Q  SocialV
PressNews & Updates
February 7, 2019

Mobile Media Report Shows Uptick in Caliber of Ad Campaign Data

Leslie Amadio
Love0
Traffic Verifier SocialV
News & Updates
January 8, 2019

Verify Installs with Newly Enhanced Traffic Verifier

A famous U.S. president once said, “Trust, but verify.” In…
Jeff Richardson
Love0
BlogBlank
News & Updates
January 7, 2019

Twitter OAuth Update Action Required By January 18th

Twitter has made important updates to the permissions required for…
Jeff Richardson
Love0
BlogBlank
News & UpdatesFraud Prevention
December 18, 2018

How Many Clicks Does it Take to get an Install? Correlation and Why Clicks Matter

How many clicks should it take to drive an app…
Leslie Amadio
Love1
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