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News & Updates

MeasuringUsers BlogFeature v
News & Updates
December 2, 2021

Measuring Users on Connected Measurement Devices

Capture user engagement on smart TVs, gaming consoles, and streaming…
Sierra Scott
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Kochava Product Update
News & UpdatesMeasurement & AttributionProduct Updates
December 2, 2021

Product Update – New Access to Facebook Metadata for Your Android App Install Campaigns

Be sure to add your Facebook Install Referrer Decryption Key…
Jeff Richardson
Love1
Kochava Google Ads social v
News & UpdatesProduct Updates
December 1, 2021

Kochava Supports Google Ads Attribution on Privacy-First GCLID

Helping marketers adapt to GAID opt-out on Android 12 Marketers…
Jeff Richardson
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SecondPage social v
PressNews & Updates
December 1, 2021

SecondPage has Partnered with Kochava to Provide Free CTV Analytics to its Valued Clients

SANDPOINT, Idaho and THOUSAND OAKS, Cali. – December 1, 2021…
Leslie Amadio
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ConvergentTV social v
News & Updates
November 17, 2021

Media Buyers and Sellers Assemble Behind Convergent TV

Advanced forms of TV (OTT and CTV) continue to grow…
Sierra Scott
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GoogleReferrerData social v
News & UpdatesProduct Updates
November 10, 2021

Google Referrer Data for Facebook Android App Install Campaigns

How to add your Facebook Install Referrer Decryption Key in…
Jeff Richardson
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FinTechAppKPIs social v
News & Updates
November 8, 2021

How to Improve Your Fintech App KPIs

Metrics to measure for helpful insights Fintech app downloads increased…
Sierra Scott
Love1
FirstPartyDataLeakage social v
News & Updates
November 4, 2021

Why Publishers Need to Control Their First-Party Data Leakage

Kochava for Publishers can help In today’s digital advertising climate,…
Jeff Richardson
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MeasurementBestPractices social v
News & Updates
November 2, 2021

5 Measurement Best Practices for FinTech Apps

The financial technology, or fintech, industry is on the rise…
Sierra Scott
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MobileGameMonetization social v
News & Updates
October 21, 2021

Your Mobile Game Monetization Strategy

With mobile devices becoming increasingly optimized for gaming, app publishers…
Sierra Scott
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WebSummit social v
News & Updates
October 13, 2021

Kochava Founder and CEO Speaking at Web Summit

Listen and meet with Kochava’s visionary adtech leader November 1-4…
Leslie Amadio
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iOSImpact social v
News & UpdatesiOS, SKAN & AAK
October 8, 2021

How iOS 14 Impacted Mobile Advertising

Apple Search Ads rises as overall iOS attributions fall Quick…
Jeff Richardson
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Google Install social v
News & Updates
October 8, 2021

Google Play Install Referrer to Help Marketers With Facebook’s AMM Program Deprecation

Get campaign metadata on Facebook App Ads directing to Google…
Jeff Richardson
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PushNotificationsBlog BlogFeature
News & Updates
October 1, 2021

Implement Push Notifications in Your Omni-channel Marketing Strategy

Reengagement for a privacy-first era Push notifications are a standard…
Leslie Amadio
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Cross Promo Aquisition social v
News & Updates
September 28, 2021

Maximizing Cross Promotion on Your Apps

Publisher tools for turnkey cross-app portfolio measurement Are you an…
Jeff Richardson
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